SCHEDULE 14A
                                 (Rule 14a-101)
                     INFORMATION REQUIRED IN PROXY STATEMENT
                            SCHEDULE 14A INFORMATION
           Proxy Statement Pursuant to Section 14(a) of the Securities
                        Exchange Act of 1934, as amended.


Filed by the registrant  |X|

Filed by a party other than the registrant  |_|

Check the appropriate box:  |_|

         Preliminary proxy statement        |_|

         Definitive proxy statement         |X|

         Definitive additional materials    |_|

         Soliciting material pursuant to Rule 14a-11(c) or Rule 14a-12  |_|

                             1-800-FLOWERS.COM, Inc.
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                (Name of Registrant as Specified in Its Charter)

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                   (Name of Person(s) Filing Proxy Statement)

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|X|  No fee required.

|_|  Fee computed on table below per Exchange Act Rules 14a-6(i)(4) and 0-11.

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     (2)  Aggregate number of securities to which transactions applies:

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     (3)  Per unit  price  or other  underlying  value of  transaction  computed
          pursuant to Exchange  Act Rule 0-11 (set forth the amount on which the
          filing fee is calculated and state how it was determined):

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     (4)  Proposed maximum aggregate value of transaction:

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     (5)  Total fee paid:

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o Fee paid previously with preliminary materials:

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|_|  Check box if any part of the fee is offset as provided by Exchange Act Rule
     0-11(a)(2)  and identify the filing for which the  offsetting  fee was paid
     previously.  Identify the previous filing by registration statement number,
     or the form or schedule and the date of its filing.

     (1)  Amount Previously Paid:

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                             1-800-FLOWERS.COM, INC.

                               1600 Stewart Avenue
                            Westbury, New York 11590


                    Notice of Annual Meeting of Stockholders

                                December 4, 2001


     The  Annual   Meeting   of   Stockholders   (the   "Annual   Meeting")   of
1-800-FLOWERS.COM,  Inc. (the "Company") will be held at the Company's  Bethpage
Fulfillment Center, which is located at 700 Hicksville Road, Bethpage,  NY 11714
(the  "Meeting  Place"),  on  Tuesday,  December  4, 2001 at 9:00  a.m.  eastern
standard time or any  adjournment  thereof for the following  purposes,  as more
fully described in the Proxy Statement accompanying this notice:

(1)  To elect two  Directors  to serve  until the 2004  Annual  Meeting or until
     their respective successors shall have been duly elected and qualified;

(2)  To  ratify  the  selection  of  Ernst  &  Young  LLP,   independent  public
     accountants, as auditors of the Company for the fiscal year ending June 30,
     2002; and

(3)  To  transact  such other  matters as may  properly  come  before the Annual
     Meeting.

     Only  stockholders  of record at the close of  business on October 12, 2001
will be  entitled  to notice of, and to vote at, the Annual  Meeting.  A list of
stockholders  eligible  to vote at the  Annual  Meeting  will be  available  for
inspection  at the  Annual  Meeting,  and for a period of ten days  prior to the
Annual Meeting, during regular business hours at the Meeting Place.

     All  stockholders  are  cordially  invited to attend the Annual  Meeting in
person.  Whether or not you expect to attend the Annual Meeting, your proxy vote
is important.  To assure your representation at the Annual Meeting,  please sign
and date the  enclosed  proxy  card  and  return  it  promptly  in the  enclosed
envelope,  which requires no additional  postage if mailed in the United States.
You may revoke your proxy at any time prior to the Annual Meeting. If you attend
the Annual Meeting and vote by ballot, your proxy will be revoked  automatically
and only your vote at the Annual Meeting will be counted.

                                             By Order of the Board of Directors
                                             /s/ Gerard M. Gallagher
                                             Gerard M. Gallagher
                                             Corporate Secretary

Westbury, New York
November 1, 2001


                  IT IS IMPORTANT THAT THE ENCLOSED PROXY CARD
                       BE COMPLETED AND RETURNED PROMPTLY




                             1-800-FLOWERS.COM, INC.


                                 PROXY STATEMENT

                                November 1, 2001

     This  Proxy   Statement  is  furnished   to   stockholders   of  record  of
1-800-FLOWERS.COM,  Inc.  (the  "Company")  as of October 12, 2001 in connection
with the  solicitation  of proxies by the Board of Directors of the Company (the
"Board  of  Directors"  or  the  "Board")  for  use  at the  Annual  Meeting  of
Stockholders (the "Annual Meeting") which will be held at the Company's Bethpage
Fulfillment Center, which is located at 700 Hicksville Road, Bethpage,  NY 11714
(the  "Meeting  Place"),  on  Tuesday,  December  4, 2001 at 9:00  a.m.  eastern
standard time or any adjournment thereof.

     Shares cannot be voted at the Annual Meeting unless the owner is present in
person  or by  proxy.  All  properly  executed  and  unrevoked  proxies  in  the
accompanying form that are received in time for the Annual Meeting will be voted
at the Annual Meeting or any adjournment thereof in accordance with instructions
thereon,  or if no instructions  are given,  will be voted "FOR" the election of
the named nominees as Directors of the Company,  and "FOR" the  ratification  of
Ernst & Young LLP,  independent public  accountants,  as auditors of the Company
for the fiscal year ending June 30, 2002,  and will be voted in accordance  with
the discretion of the persons appointed as proxies with respect to other matters
which may properly come before the Annual Meeting. Any person giving a proxy may
revoke it by written  notice to the Company at any time prior to the exercise of
the proxy. In addition,  although mere attendance at the Annual Meeting will not
revoke the proxy, a stockholder  who attends the Annual Meeting may withdraw his
or her  proxy and vote in  person.  Abstentions  and  broker  non-votes  will be
counted for purposes of determining  the presence or absence of a quorum for the
transaction of business at the Annual  Meeting.  Abstentions  will be counted in
tabulations  of the votes cast on each of the proposals  presented at the Annual
Meeting,   whereas  broker  non-votes  will  not  be  counted  for  purposes  of
determining whether a proposal has been approved.

     The Annual  Report of the Company  (which does not form a part of the proxy
solicitation   materials)  is  being   distributed   concurrently   herewith  to
stockholders.

     The mailing  address of the  principal  executive  office of the Company is
1600 Stewart  Avenue,  Westbury,  New York 11590.  This Proxy  Statement and the
accompanying  form of proxy are being mailed to the  stockholders of the Company
on November 1, 2001.

                                VOTING SECURITIES

     The Company has two classes of voting  securities  issued and  outstanding,
its Class A common  stock,  par  value  $0.01  per  share  (the  "Class A Common
Stock"),  and its Class B common stock,  par value $0.01 per share (the "Class B
Common Stock",  and with the Class A Common Stock,  the "Common  Stock"),  which
generally  vote  together  as a single  class on all  matters  presented  to the
stockholders for their vote or approval. At the Annual Meeting, each stockholder
of record at the close of business  on October 12, 2001 of Class A Common  Stock
will be  entitled  to one vote for each share of Class A Common  Stock  owned on
that date as to each matter presented at the Annual Meeting and each stockholder
of record at the close of business  on October 12, 2001 of Class B Common  Stock
will be  entitled  to ten votes for each share of Class B Common  Stock owned on
that date as to each  matter  presented  at the Annual  Meeting.  On October 12,
2001, 26,703,289 shares of Class A Common Stock and 37,661,665 shares of Class B
Common Stock were  outstanding.  A list of stockholders  eligible to vote at the
Annual Meeting will be available for inspection at the Annual Meeting, and for a
period of ten days prior to the Annual Meeting, during regular business hours at
the Meeting Place.




                                   PROPOSAL 1

                              ELECTION OF DIRECTORS

     Unless otherwise  directed,  the persons appointed in the accompanying form
of proxy intend to vote at the Annual Meeting "FOR" the election of the nominees
named below as Class II  Directors of the Company to serve until the 2004 Annual
Meeting or until their successors are duly elected and qualified. If any nominee
is  unable  to  be a  candidate  when  the  election  takes  place,  the  shares
represented  by valid proxies will be voted in favor of the remaining  nominees.
The Board of Directors  does not currently  anticipate  that any of the nominees
will be unable to be a candidate for election.

     Pursuant  to the  Company's  Third  Amended  and  Restated  Certificate  of
Incorporation,  the Board of  Directors  has been  divided  into three  classes,
denominated  Class I, Class II and Class III, with members of each class holding
office for staggered  three-year terms or until their respective  successors are
duly elected and qualified.  The Board of Directors  currently consists of eight
members,  two of whom are Class II  Directors  whose terms  expire at the Annual
Meeting. Each of such Class II Directors is a nominee for election. The Class II
Directors  are Messrs.  David M. Beirne and Charles R. Lax.  Messrs.  Jeffrey C.
Walker,  Lawrence V. Calcano and Kevin J.  O'Connor are Class I Directors  whose
terms expire at the 2003 Annual Meeting. Messrs. James F. McCann, Christopher G.
McCann and T. Guy Minetti are Class III Directors whose terms expire at the 2002
Annual Meeting.  At each Annual  Meeting,  the successors to the Directors whose
terms have  expired  are  elected to serve from the time of their  election  and
qualification  until the third Annual Meeting  following the election or until a
successor has been duly elected and qualified.  The Company's  Third Amended and
Restated Certificate of Incorporation  authorizes the removal of Directors under
certain circumstances.

     The  affirmative  vote of a plurality of the Company's  outstanding  Common
Stock  present in person or by proxy at the Annual  Meeting is required to elect
the nominees for Directors.


Information Regarding Nominees for Election as Directors (Class II Directors)

     The  following  information  with respect to the  principal  occupation  or
employment,  other  affiliations  and  business  experience  of  each of the two
nominees  during the last five years has been  furnished  to the Company by such
nominee.

     David M.  Beirne,  age 38, has been a Director  of the  Company  since July
1999. Mr. Beirne is a Managing  Member of Benchmark  Capital  Management Co. II,
L.L.C., a venture capital firm, since June 1997. Prior to joining Benchmark, Mr.
Beirne founded Ramsey/Beirne Associates, an executive search firm, and served as
its Chief  Executive  Officer from October  1987 to June 1997.  Mr.  Beirne also
serves as a director  on the boards of  ePhysician,  Scient  Corporation  and 12
Entrepreneuring, Inc.

     Charles R. Lax, age 42, has been a Director of the Company since July 1999.
Mr. Lax is a general partner of SOFTBANK Capital Partners,  a firm he co-founded
in July 1999.  Mr. Lax is also managing  director of SOFTBANK  Venture  Capital,
which he  co-founded  in November  1997.  Mr. Lax is also a director of SOFTBANK
Investment America  Corporation.  Mr. Lax founded GrandBanks  Capital, a venture
capital  partnership,  sponsored by SOFTBANK Venture Capital in January 2001. He
is its  Managing  General  Partner and its Chief  Investment  Officer.  Prior to
joining  SOFTBANK,  Mr. Lax was  previously a venture  partner at VIMAC Partners
LLC, a venture  capital firm  specializing  in  investments  in the  information
technology and Internet-related industries, from June 1993 to July 1996. Mr. Lax
also serves on the public boards of  Interliant,  Inc., an Internet  hosting and
services company and Webhire, Inc., a human resources staffing software company.
Mr.  Lax also  serves on the board of a number of private  companies,  currently
including Clearcross, Inc. and Coradiant, Inc.


       THE BOARD RECOMMENDS THAT THE STOCKHOLDERS VOTE FOR THE ELECTION OF
        MESSRS. DAVID M. BEIRNE AND CHARLES R. LAX AS CLASS II DIRECTORS
            TO SERVE IN SUCH CAPACITY UNTIL THE 2004 ANNUAL MEETING.


Information Regarding Directors Who Are Not Nominees for Election at this Annual
Meeting

     The  following  information  with respect to the  principal  occupation  or
employment,  other  affiliations  and business  experience  during the last five
years of each Director who is not a nominee for election at this Annual  Meeting
has been furnished to the Company by such Director.

     James F. McCann,  age 50, has served as the Company's Chairman of the Board
and Chief Executive  Officer since inception.  Mr. McCann has been in the floral
industry  since 1976 when he opened his retail  chain of flower shops in the New
York  metropolitan  area.  Mr.  McCann is a member of the board of  directors of
Gateway,  OfficeMax, Boyd's Bears and Very Special Arts, as well as the board of
Hofstra  University  and  Winthrop-University  Hospital.  James F. McCann is the
brother of Christopher G. McCann, a Director and the President of the Company.

     Christopher  G.  McCann,  age 40, has been the  Company's  President  since
September 2000 and prior to that was the Company's  Senior Vice  President.  Mr.
McCann has been a Director of the Company since inception.  Mr. McCann serves on
the board of directors of Neoware, Inc. and is a member of the Board of Trustees
of Marist College.  Christopher G. McCann is the brother of James F. McCann, the
Chief Executive Officer and Chairman of the Board of the Company.

     Jeffrey  C.  Walker,  age 46,  has been a  Director  of the  Company  since
February 1995. Mr. Walker has been Managing  Partner of JPMorgan  Partners,  the
private equity group of JP Morgan Chase & Co., since 1988, and a General Partner
thereof since 1984.  He is also a Vice  Chairman of J.P.  Morgan Chase & Co. Mr.
Walker is a director of iXL, Guitar Center,  House of Blues and Doane PetCare as
well as several other private companies.

     Kevin J.  O'Connor,  age 40, has been a Director of the Company  since July
1999.  Mr.  O'Connor  co-founded  DoubleClick,  Inc.,  an  Internet  advertising
network,  and has served as the  Chairman  of the Board of  Directors  since its
inception in January 1996.  From December 1995 until January 1996, Mr.  O'Connor
served as Chief Executive Officer of Internet  Advertising  Network, an Internet
advertising company, which he founded. From September 1994 to December 1995, Mr.
O'Connor served as director of Research for Digital Communications Associates, a
data communications company (now Attachmate Corporation), and from April 1992 to
September 1994, as its Chief Technical Officer and Vice President, Research.

     Lawrence  V.  Calcano,  age 38, has been a Director  of the  Company  since
August 1999. Mr. Calcano is a Managing  Director and Co-Chief  Operating Officer
of  the  High  Technology  Department  at  Goldman,  Sachs  & Co.,  a  worldwide
investment  banking firm.  Prior to this  appointment  in July 1999, Mr. Calcano
managed the East Coast High  Technology  Group for Goldman from April 1993.  Mr.
Calcano also serves on Goldman's Firmwide Technology Operating Committee as well
as the Investment Banking Division's Technology Committee.

     T. Guy Minetti,  age 50, has been a Director of the Company since  December
1993 and  became  the  Company's  Vice  Chairman  of  Corporate  Development  in
September  2000.  Mr.  Minetti  serves as  President  of Bayberry  Advisors,  an
investment  banking firm, which he founded in March 1989. In September 1993, Mr.
Minetti  co-founded  American  Sports  Products  Group Inc.,  which is a holding
company that acquired  nine niche  sporting  goods  manufacturers.  Mr.  Minetti
currently  serves  as Vice  Chairman  for  American  Sports.  Prior  to  forming
Bayberry, Mr. Minetti was a Managing Director at Kidder, Peabody & Company.


Committees of the Board

     The  Audit  Committee  of the  Board  of  Directors  reports  to the  Board
regarding the appointment of the Company's  independent public accountants,  the
scope and results of its annual audits, compliance with accounting and financial
policies and  management's  procedures and policies  relative to the adequacy of
internal accounting controls. The Company's Board of Directors adopted a written
charter  for  the  Audit   Committee  in  January  2000,   which   outlines  the
responsibilities  of the Audit  Committee.  During the fiscal year ended July 1,
2001 ("Fiscal  2001"),  the Audit  Committee  consisted of Messrs.  Beirne,  Lax
(Chairman)  and O'Connor,  who are all  independent  Directors of the Company as
defined by the rules and regulations of the Nasdaq National Market.

     The  Compensation  Committee  of the Board of  Directors  reviews and makes
recommendations to the Board regarding the Company's  compensation  policies and
all forms of compensation to be provided to the Company's executive officers and
Directors.  In addition,  the Compensation  Committee  administers the Company's
1999 Stock Incentive Plan under which option grants,  stock appreciation rights,
restricted awards and performance  awards may be made to Directors and executive
officers  of the  Company  and its  subsidiaries.  The  Board of  Directors  has
authorized a secondary  committee of the Compensation  Committee (the "Secondary
Committee"),  which  consists  of Mr.  James F.  McCann,  to also  review  stock
compensation  options  for  all of  the  Company's  employees,  other  than  its
executive  officers.  The  current  members of the  Compensation  Committee  are
Messrs. Walker (Chairman),  Beirne and Lax, who are all independent Directors of
the Company.

Compensation Committee Interlocks and Insider Participation

     No interlocking  relationships  exist between the Board of Directors or the
Compensation  Committee and the board of directors or compensation  committee of
any other company,  nor has any such  interlocking  relationship  existed in the
past. No member of the Compensation  Committee was an officer or employee of the
Company at any time during Fiscal 2001.

Attendance at Board and Committee Meetings

     During Fiscal 2001,  the Board of Directors held five meetings and acted by
unanimous  written consent on five occasions.  During Fiscal 2001, each Director
attended  at least  75% of the  meetings  of the Board of  Directors.  The Audit
Committee  held two  meetings  during  Fiscal 2001 and did not act by  unanimous
written  consent.  All  members  of the Audit  Committee  were  present  at such
meetings. The Compensation  Committee,  including its Secondary Committee,  held
six meetings in Fiscal 2001 and acted by unanimous  consent once. All members of
the Compensation Committee were present at such meetings.

Section 16(a) Beneficial Ownership Reporting Compliance

     Section 16(a) of the Securities  Exchange Act of 1934 requires our officers
and  Directors,  and persons who own more than 10% of a registered  class of our
equity  securities,  to file reports of ownership and changes in ownership  with
the Securities and Exchange  Commission (the  "Commission") and the Nasdaq Stock
Market.  Officers,  directors, and greater than 10% stockholders are required by
Commission  regulations  to  furnish  us with  copies of all  reports  they file
pursuant to Section 16(a).

     Based solely on a review of the copies of such reports  furnished to us, we
believe that,  since the Company's  initial public  offering,  all Section 16(a)
filing requirements  applicable to our officers,  Directors and greater than 10%
stockholders have been satisfied.

Compensation of Directors

     Directors  currently  do not  receive a stated  salary from the Company for
their  service as members of the Board of  Directors,  although by resolution of
the Board  they may  receive  a fixed  sum and  reimbursement  for  expenses  in
connection with their  attendance at Board and committee  meetings.  The Company
currently does not provide additional  compensation for committee  participation
or special assignments of the Board of Directors.

     In December 2000, the Company granted to each of Messrs.  Beirne,  Calcano,
Lax,  O'Connor and Walker,  options to purchase  25,000 shares of Class A Common
Stock at an  exercise  price  equal to $3.65 per  share;  these  options  vested
immediately.  In addition,  in December  2000,  the Company  granted Mr. Minetti
options  for  333,700  shares of Class A Common  Stock at an  exercise  price of
$3.65, of which 300,000 vests equally over a three year period,  and the balance
vests equally over a five year period, measured from December 6, 2000.



     Each  individual  who first becomes a  non-employee  member of the Board of
Directors  will  automatically  receive an option  grant for 10,000 fully vested
shares of Class A Common Stock on the date such  individual  joins the Board. In
addition, on the date of each Annual Meeting, each non-employee Board member who
is to continue to serve as a  non-employee  Board member will  automatically  be
granted a fully vested option to purchase  5,000 shares of Class A Common Stock,
if such individual has served on the Board for at least six months.

     Compensation  information on James F. McCann,  Christopher G. McCann and T.
Guy Minetti, who are Directors, as well as executive officers of the Company, is
contained   under  the  section  titled   "Executive   Compensation   and  Other
Information."

                  EXECUTIVE COMPENSATION AND OTHER INFORMATION


The following  individuals were serving as executive officers of the Company and
certain of its subsidiaries on October 12, 2001:

                                                      
Name                                      Age    Position with the Company
----                                      ---    -------------------------

James F. McCann .......................    50   Chairman of the Board and Chief Executive Officer
Christopher G. McCann..................    40   Director and President
T. Guy Minetti.........................    50   Director and Vice Chairman of Corporate Development
Peter G. Rice..........................    56   President of The Plow & Hearth, Inc.
William E. Shea........................    42   Senior Vice President of Finance and Administration, Treasurer,
                                                Chief Financial Officer
Gerard M. Gallagher....................    48   Senior Vice President, General Counsel, Corporate Secretary
Thomas G. Hartnett.....................    38   Senior Vice President of Retail and Fulfillment
Vincent J. McVeigh.....................    41   Senior Vice President
Enzo J. Micali.........................    42   Senior Vice President of Information Technology
Pamela Knox............................    43   Senior Vice President of Marketing


Information Concerning Executive Officers Who Are Not Directors

     Peter G. Rice,  President of The Plow & Hearth, Inc., was co-founder of The
Plow & Hearth,  Inc. and served as its President and Chairman of the Board since
its  inception  in November  1980.  Mr. Rice was founder of Blue Ridge  Mountain
Sports, a chain of retail backpacking/outdoor  stores, and co-founder of Phoenix
Products,  a  manufacturer  of kayaks.  He is a member of the  Catalog  Advisory
Committee of the Direct  Marketing  Association  and a past  director of the New
England Mail Order  Association and of the U.S. Senate  Productivity and Quality
Award Board for Virginia.

     William  E.  Shea  has  been our  Senior  Vice  President  of  Finance  and
Administration  and Chief Financial Officer since September 2000. Before holding
his current  position,  Mr. Shea was our Vice President of Finance and Corporate
Controller  after joining us in April 1996. From 1980 until joining us, Mr. Shea
was a certified public accountant with Ernst & Young LLP.

     Gerard M. Gallagher has been our Senior Vice President, General Counsel and
Corporate  Secretary  since August 1999 and has been providing legal services to
the Company  since its  inception.  Mr.  Gallagher is the founder and a managing
partner  in the law firm  Gallagher,  Walker,  Bianco  and  Plastaras,  based in
Mineola,  New York,  specializing  in  corporate,  litigation  and  intellectual
property  matters since 1993. Mr.  Gallagher is duly admitted to practice before
the New York  State  Courts and the United  States  District  Courts of both the
Eastern District and Southern District of New York.

     Thomas G.  Hartnett  has been our  Senior  Vice  President  of  Retail  and
Fulfillment  since  September 2000.  Before holding this position,  Mr. Hartnett
held various  positions  within the Company  since  joining the Company in 1991,
including  Controller,  Director of Store  Operations,  Vice President of Retail
Operations and most recently as Vice President of Strategic Development.

     Vincent J. McVeigh has been our Senior Vice  President  since October 2000.
Before holding this  position,  Mr.  McVeigh held various  positions  within the
Company since joining the Company in 1991, including Bloomnet Manager,  Director
of  Call  Center   Operations   and,  most   recently,   as  Vice  President  of
Merchandising.

     Pamela Knox has been our Senior Vice  President of Marketing  since October
2000.  Prior to joining the  Company,  Ms. Knox served as Vice  President of the
Marketing  Delivery Group of Citigroup Inc. since March 1997. Prior to Citigroup
Inc., formerly Citibank, Ms. Knox held several Marketing Director positions with
SBC Communications Inc., formerly Ameritech, since March 1995.

     Enzo J. Micali has been our Senior Vice President of Information Technology
and Chief Technology  Officer since December 2000. Prior to joining the Company,
Mr. Micali  served as Chief  Technology  Officer for InsLogic.  Prior to joining
InsLogic,  Mr. Micali spent 12 years in various technology  management positions
with J.P. Morgan Chase & Co., formerly Chase Manhattan Bank.

Summary Compensation Table

     The following table sets forth the annual and long-term  compensation  paid
by the Company  during  Fiscal 2001 and the fiscal  years ended July 2, 2000 and
June 27, 1999 ("Fiscal 2000" and "Fiscal 1999") to the Company's Chief Executive
Officer and the four highest compensated other executive officers of the Company
whose total compensation during Fiscal 2001 exceeded $100,000 (collectively, the
"Named Executive Officers"):


                                                                                                
                                                                                             Long-Term
                                                            Annual Compensation             Compensation
                                                 ---------------------------------------    ------------
                                                                                             Securities
                                                                           Other Annual      Underlying         All Other
                                    Fiscal        Salary       Bonus       Compensation       Options         Compensation
Name and Principal Position          Year           ($)         ($)           ($)(1)           (#)(2)             ($)
---------------------------         ------      ----------   -----------   -------------    -------------     ------------
James F. McCann...................   2001       $1,000,000    $170,000          -                 -                -
Chief Executive Officer              2000       $1,000,000    $196,000          -               80,000             -
                                     1999       $1,230,000        -             -                 -                -

Christopher G. McCann.............   2001       $  330,220    $ 89,000          -              433,700             -
President                            2000       $  250,000    $ 86,000          -              451,000             -
                                     1999       $  217,000    $ 36,000          -              353,000             -

T. Guy Minetti....................   2001       $  291,000    $ 77,000          -              333,700             -
Vice Chairman (3)                    2000       $  189,000    $ 74,000          -              123,000             -
                                     1999             -           -                               -

Peter G. Rice.....................   2001       $  233,000    $ 52,000          -              122,550             -
President of The Plow & Hearth,      2000       $  211,000    $ 65,000          -              169,000             -
Inc.                                 1999       $  200,000    $ 26,000          -                 -                -

Gerard M. Gallagher...............   2001       $  282,000    $ 70,000          -              110,900             -
Senior Vice President, General       2000       $  188,000    $ 74,000          -              148,000             -
Counsel, Secretary (4)               1999             -           -             -                 -

---------------

(1)  Other  compensation in the form of perquisites and other personal  benefits
     has been  omitted as the  aggregate  amount of such  perquisites  and other
     personal  benefits  constituted  the  lesser of $50,000 or 10% of the total
     annual salary and bonus for the executive officer for such year.
(2)  The  Company  did not  grant  any  stock  appreciation  rights  or make any
     long-term incentive plan payments to any Named Executive Officers in Fiscal
     2001, Fiscal 2000 or Fiscal 1999.
(3)  Of the amount listed in the summary  compensation  table for Mr. Minetti as
     compensation  paid, the Company paid all of Fiscal 2000, and $50,000 of Mr.
     Minetti's Fiscal 2001 compensation to Bayberry Advisors,  Inc. ("Bayberry")
     More information  regarding Mr. Minetti's  affiliation with Bayberry may be
     found under the section titled "Related Party Transactions".
(4)  The compensation listed in the summary compensation table for Mr. Gallagher
     for Fiscal  2000 and Fiscal 2001 was paid by the Company to the law firm of
     Gallagher,  Walker,  Bianco and Plastaras.  More information  regarding Mr.
     Gallagher's affiliation with Gallagher, Walker, Bianco and Plastaras may be
     found under the section titled "Related Party Transactions".




Option Grants in Last Fiscal Year

     The following table provides  information  with respect to the stock option
grants  made  during  Fiscal  2001 to the  Named  Executive  Officers.  No stock
appreciation rights were granted during Fiscal 2001.


                                                                                             
                                                                                            Potential Realizable
                                                 % of Total                                Value at Assumed Rates
                                  Number of       Options                                      of Stock Price
                                  Securities     Granted to     Exercise                      Appreciation for
                                  Underlying     Employees       Price                         Option Term (4)
                                   Options       in Fiscal     ($/Share)     Expiration
Name                             Granted (1)      2001 (2)        (3)           Date                5%          10%
------------------------------   -----------     -----------   ----------    -----------   -----------  -----------
James F. McCann...............         -              -             -            -               -           -

Christopher G. McCann.........      433,700         20.2%         $3.65        12/6/10       $995,394    $2,522,835

T. Guy Minetti................      333,700         15.6%         $3.65        12/6/10       $765,882    $1,941,135

Peter G. Rice.................      122,550          5.7%         $3.65        12/6/10       $281,267    $  712,874

Gerard M. Gallagher...........      110,900          5.2%         $3.65        12/6/10       $254,529    $  645,106



(1)  The  options  listed in the  table,  except for  300,000  of Mr.  Minetti's
     options,  become  exercisable  at a rate of 20% upon the  completion of the
     first year of  service  and 20% at the  completion  of each year of service
     thereafter.  In regard to 300,000 of Mr.  Minetti's  options,  such options
     become  exercisable  with  respect to one third (33%) of the option  shares
     upon Mr. Minetti's completion of each year of service over a three (3) year
     period  measured from  December 6, 2000.  Each option has a maximum term of
     ten years,  subject to earlier  termination  in the event of the optionee's
     cessation  of  employment  with the  Company  pursuant  to the terms of the
     Company's 1999 Stock Incentive Plan.
(2)  Based on an aggregate of 2,143,925 options granted in Fiscal 2001.
(3)  The exercise price may be paid in cash, by surrendering shares owned by the
     optionee  for a  sufficient  period of time or through a cashless  exercise
     procedure.
(4)  The 5% and 10% assumed annual rates of compounded stock price  appreciation
     are mandated by rules of the Securities and Exchange Commission.  There can
     be no assurance  provided to any  executive  officer or any other holder of
     the Company's  securities that the actual stock price appreciation over the
     10-year  option term will be at the  assumed 5% and 10% levels.  Unless the
     market price of the Common Stock appreciates over the option term, no value
     will be realized from the option grants made to the executive officers.



Aggregated  Option  Exercises  in Last  Fiscal Year and Fiscal  Year-End  Option
Values

     The  following  table sets forth the  number of  options  exercised  during
Fiscal 2001 and the number and value of unexercised  options held by each of the
named executive officers at July 1, 2001.


                                                                                                       

                                Shares        Value         Number of Securities Underlying
                              Acquired on   Realized        Unexercised Options at Fiscal     Value of Unexercised   In-The-Money
                             Exercise (#)     ($)(1)                 Year-End (#)              Options at Fiscal    Year End ($)(2)
                             ------------   --------        -----------       -------------     --------------      --------------
Name                                                        Exercisable       Unexercisable       Exercisable       Unexercisable
----                                                        -----------       -------------     --------------      --------------
James F. McCann............           -           -           16,000              64,000         $    28,353          $  113,410
Christopher G. McCann......           -           -          876,200             784,500         $10,738,514          $6,767,399
T. Guy Minetti.............           -           -           84,600             392,100         $   389,502          $4,264,911
Peter G. Rice..............      15,000     $53,000           35,300             256,250         $   250,134          $2,371,871
Gerard M. Gallagher........           -           -           89,600             189,300         $   441,202          $1,978,579


---------------------------

(1)  Amounts  calculated by  subtracting  the exercise price of the options from
     the market value of the  underlying  Class A Common Stock using the closing
     selling  price as  reported  on the Nasdaq  National  Market on the date of
     exercise of these options.
(2)  Amounts  calculated by  subtracting  the exercise price of the options from
     the market value of the  underlying  Class A Common Stock using the closing
     selling price of $14.84 as reported on the Nasdaq  National  Market for the
     last trading day of Fiscal 2001.


Employment Agreements

     Mr. James F. McCann's  employment  agreement became effective as of July 1,
1999. The agreement  provides for a five year term,  and on each  anniversary of
the  agreement,  the term is extended for one  additional  year.  Mr.  McCann is
eligible to participate in the Company's  management incentive plan, other bonus
or  benefits  plans,  stock  option  plan,  and is  entitled  to health and life
insurance coverage for himself and his dependents. The agreement provides for an
annual base salary with provisions  allowing for annual increases.  Mr. McCann's
annual  salary for Fiscal 2001 was  $1,000,000.  Upon  termination  without good
cause or resignation for good reason,  including a change of control, Mr. McCann
is entitled to severance pay in the amount of  $2,500,000,  plus the base salary
otherwise payable to him for the balance of the then current employment term and
any base salary, bonuses,  vacation and unreimbursed expenses accrued but unpaid
as of the termination  date, and health and life insurance  coverage for himself
and his dependents  for the balance of the then current  employment  term.  Upon
termination  due to death,  or for good cause or a  voluntary  resignation,  Mr.
McCann is not  entitled to any  compensation  from the  Company,  except for the
payment of any base salary,  bonuses,  benefits or unreimbursed expenses accrued
but unpaid as of the date of termination.

     Mr.  Christopher G. McCann's  employment  agreement  became effective as of
July  1,  1999.  The  agreement  provides  for a five  year  term,  and on  each
anniversary of the agreement,  the term is extended for one additional year. Mr.
McCann is eligible to participate in the Company's  management  incentive  plan,
other bonus or benefits plans,  stock option plan, and is entitled to health and
life insurance  coverage for himself and his dependents.  The agreement provides
for an annual base salary with  provisions  allowing for annual  increases.  Mr.
McCann's annual salary for Fiscal 2001 was $330,220.  Upon  termination  without
good cause or resignation  for good reason,  including a change of control,  Mr.
McCann is entitled to  severance  pay in the amount of  $500,000,  plus the base
salary otherwise  payable to him for the balance of the then current  employment
term and any base salary,  bonuses,  vacation and unreimbursed  expenses accrued
but unpaid as of the  termination  date, and health and life insurance  coverage
for himself and his  dependents  for the balance of the then current  employment
term.  Upon  termination  due  to  death,  or for  good  cause,  or a  voluntary
resignation,  Mr. McCann is not entitled to any  compensation  from the Company,
except for the payment of any base  salary,  bonuses,  benefits or  unreimbursed
expenses accrued but unpaid as of the date of such termination.


     Mr.  Peter G.  Rice's  employment  agreement  with The Plow & Hearth,  Inc.
became effective as of April 3, 1998 and has been automatically  renewed through
April 3, 2002. The agreement  contains  automatic one-year renewals unless prior
notice of  termination  is given.  Mr.  Rice's annual salary for Fiscal 2001 was
$233,000  and  he was  eligible  to  participate  in  the  Company's  management
incentive  plan.  Upon  termination  without  cause,  Mr. Rice is entitled to an
amount equal to his salary through the end of the agreement, any amounts earned,
accrued  or owing but not yet paid as of the date of the  termination  and other
benefits,  if any,  as are  payable to or for the  benefit of Mr. Rice as of the
date of his termination until the end of the agreement.

     Under their employment agreements,  Messrs. James F. McCann and Christopher
G.  McCann  are each  restricted  from  participating  in a  competitive  floral
products  business  for a period of one year after a  voluntary  resignation  or
termination for good cause.  Mr. Rice has agreed not to compete with the Company
or solicit its clients or employees  during his term of  employment  and for two
years  immediately  following his termination.  Each of these executives is also
bound by  confidentiality  provisions,  which prohibit the executive from, among
other  things,   disseminating  or  using  confidential  information  about  the
Company's clients in any way that would be adverse to the Company.


                          COMPENSATION COMMITTEE REPORT

     The  Compensation  Committee  advises  the  Board of  Directors  on  issues
concerning  the  Company's  compensation  philosophy,  and the  compensation  of
executive  officers  and  other  individuals  compensated  by the  Company.  The
Compensation  Committee is responsible for the  administration  of the Company's
1999 Stock Incentive Plan under which option grants,  stock appreciation rights,
restricted  awards and  performance  awards may be made to Directors,  executive
officers  and  employees  of the  Company  and its  subsidiaries.  The  Board of
Directors has authorized a secondary committee of the Compensation  Committee to
also review stock compensation  options for all of the Company's employees other
than its executive officers.

     The Compensation  Committee believes that the compensation programs for the
Company's  executive  officers should reflect the Company's  performance and the
value  created for the Company's  stockholders.  In addition,  the  compensation
programs should support the short-term and long-term  strategic goals and values
of the  Company  and should  reward  individual  contribution  to the  Company's
success.  The  Company  is  engaged  in a very  competitive  industry,  and  the
Company's  success  depends  upon its  ability to attract  and retain  qualified
executives  through  the  competitive  compensation  packages  it offers to such
individuals.

     General  Compensation  Policy.  The fundamental  policy of the Compensation
Committee is to advise the Board of Directors on information  which will aid the
Board  of  Directors  in  providing  the  Company's   executive   officers  with
competitive  compensation  opportunities  based upon their  contribution  to the
development and financial success of the Company and their personal performance.
It is the Compensation  Committee's  philosophy to advise the Board of Directors
that a portion of each  executive  officer's  compensation  should be contingent
upon the  Company's  performance  as well as upon such  executive  officer's own
level of performance.  Accordingly,  the compensation package for each executive
officer  should be  comprised of two  elements:  (i) base salary and bonus which
reflects experience and individual and Company performance and is designed to be
competitive with salary levels in the industry,  and (ii) long-term  stock-based
incentive  awards  which  strengthen  the  mutuality  of  interests  between the
executive officers and the Company's stockholders.

     Factors.  The principal factors which the Compensation  Committee considers
in reviewing the components of each executive officer's compensation package are
summarized  below. The Compensation  Committee may,  however,  in its discretion
apply entirely different factors in advising the Board of Directors with respect
to executive compensation for future years.

     o Base Salary.  The  suggested  base salary for each  executive  officer is
determined  on  the  basis  of  the  following  factors:  experience,   personal
performance,  the salary levels in effect for  comparable  positions  within and
without the industry and internal base salary comparability considerations.  The
weight given to each of these factors shall differ from individual to individual
as the  Compensation  Committee deems  appropriate and subject to any applicable
employment agreements.

     o Bonus. The bonus for Messrs.  James F. McCann,  Christopher G. McCann, T.
Guy  Minetti,  Gerard M.  Gallagher,  and William E. Shea is  determined  by the
Company's financial performance. For other executive officers,  consideration is
also  given to  performance  of the  specific  areas of the  Company  under  the
executive officer's direct control.  This balance supports the accomplishment of
the  Company's   overall   financial   objectives  and  rewards  the  individual
contributions of our executive officers.

     o Long-Term  Incentive  Compensation.  Long-term  incentives  are  provided
primarily through grants of stock options.  The grants are designed to align the
interests of each executive  officer with those of the  stockholders and provide
each  individual  with a  significant  incentive  to manage the Company from the
perspective  of an owner with an equity stake in the Company.  Each option grant
allows the individual to acquire shares of the Company's Common Stock at a fixed
price per share over a specified period of time. Each option  generally  becomes
exercisable in installments  over a fixed period,  contingent upon the executive
officer's continued employment with the Company.  Accordingly,  the option grant
will provide a return to the  executive  officer only if the  executive  officer
remains employed by the Company during the vesting period,  and then only if the
market price of the underlying shares appreciates.


     The  number  of  shares  subject  to each  option  grant  is set at a level
intended to create a meaningful  opportunity  for stock  ownership  based on the
executive  officer's  current  position  with  the  Company,   the  base  salary
associated with that position, the size of comparable awards made to individuals
in similar  positions  within  the  industry,  the  individual's  potential  for
increased responsibility and promotion over the option term and the individual's
personal performance in recent periods. The Compensation  Committee also intends
to consider  the number of unvested  options  held by the  executive  officer in
order to maintain an appropriate  level of equity incentive for that individual.
However, the Compensation  Committee has not and will not adhere to any specific
guidelines  as to  the  relative  option  holdings  of the  Company's  executive
officers.

     CEO  Compensation.  In July  1999,  the  Board of  Directors  approved  the
Employment  Agreement  between the Company and James F. McCann,  its Chairman of
the Board and Chief Executive  Officer,  which initially  provided for an annual
salary of $1,000,000 and eligibility to participate in the Company's  management
incentive plan, or other bonus or benefits  plans,  stock option plan, and which
is  discussed  in  further  detail  under  "Employment  Agreements".  The  Board
determined  it to be in the best  interests  of the  Company  to enter  into the
Employment  Agreement  with Mr.  McCann  as of such date and  believes  that the
agreement with Mr. McCann and the  compensation  paid thereunder for Fiscal 2001
was fair and reasonable.  In determining the total  compensation for Mr. McCann,
and that such  compensation  was fair and reasonable in Fiscal 2001, a number of
factors were taken into account. These factors included: the key role Mr. McCann
has performed with the Company from its inception; the benefit to the Company in
assuring the retention of his services;  the performance of the Company compared
to  its  budgeted   performance  during  Fiscal  2001;  the  competitive  market
conditions  for  executive  compensation;  and the  objective  evaluation of Mr.
McCann's  performance of his duties as Chairman of the Board and Chief Executive
Officer.

     Compliance  with  Internal  Revenue  Code  Section  162(m).  As a result of
Section  162(m) of the Internal  Revenue  Code of 1986  ("Section  162(m)"),  as
amended,  which was enacted into law in 1993,  the Company will not be allowed a
federal  income  tax  deduction  for  compensation  paid  to  certain  executive
officers,  to the extent that compensation exceeds $1 million per officer in any
one year.  This limitation  will apply to all  compensation  paid to the covered
executive officers which is not considered to be performance based. Compensation
which does qualify as  performance-based  compensation will not have to be taken
into  account for purposes of this  limitation.  The 1999 Stock  Incentive  Plan
contains  certain  provisions which are intended to ensure that any compensation
deemed paid in connection  with the exercise of stock options granted under that
plan with an exercise  price equal to the market  price of the option  shares on
the grant date will qualify as performance-based compensation.

     The Compensation  Committee does not expect that the non-performance  based
compensation  to be paid to any of the Company's  executive  officers for Fiscal
2002 will be subject to the deduction limitations of Section 162(m). Further, in
accordance  with  issued  Treasury   Regulations  relating  to  the  $1  million
limitation, the Committee may in the future determine to restructure one or more
components of the compensation  paid to the executive  officers so as to qualify
those components as  performance-based  compensation that will not be subject to
the $1 million limitation.

THE COMPENSATION COMMITTEE

Jeffrey C. Walker, Chairman
David M. Beirne
Charles R. Lax






                            AUDIT COMMITTEE REPORT



September 6, 2001


To the Board of Directors
of 1-800-flowers.com, Inc. (the "Company"):

Our Audit  Committee has reviewed and  discussed  the audited  financials of the
Company for the year ended July 1, 2001 (the "Audited Financial Statements"). In
addition,  we have  discussed with Ernst & Young LLP, the  independent  auditing
firm for the Company,  the matters  required by  Codification  of  Statements on
Auditing Standards No. 61.

The  Committee  also has  received the written  disclosures  and the letter from
Ernst & Young LLP required by Independence Standards Board Standard No. 1 and we
have discussed with that firm its  independence  from the Company.  We also have
discussed  with  management  of the  Company  and the  auditing  firm such other
matters and reviewed such assurances from them as we deemed appropriate.

Based on the  foregoing  review and  discussions  and relying  thereon,  we have
recommended  to the  Company's  Board of Directors  the inclusion of the Audited
Financial  Statements in the Company's  Annual Report for the year ended July 1,
2001 on Form 10-K.


THE AUDIT COMMITTEE

Charles R. Lax, Chairman
David M. Beirne
Kevin J. O'Connor

























---------------

     1    This report is not deemed to be "soliciting  material" or deemed to be
          filed  with the  Securities  and  Exchange  Commission  or  subject to
          Regulation  14A of the 1934  Act,  except to the  extent  specifically
          requested by the Company or incorporated in documents otherwise filed.



Stock Performance Graph

     The following graph compares the percentage  change in the cumulative total
stockholder  return on the  Company's  common  stock  during the period from the
Company's initial public offering in August 3, 1999,  through July 1, 2001, with
the  cumulative  total  returns of the  Russell  2000 and  Nasdaq  Non-Financial
indices.  The  comparison  assumes $100 was invested on the close of business of
August 3, 1999 in each of the foregoing indices,  and assumes dividends,  if any
were reinvested.


           EDGAR REPRESENTATION OF DATA POINTS USED IN PRINTED GRAPHIC


                                                    
                                         Cumulative Total Return
                                      -----------------------------
                                        8/3/99     6/00      6/01
1-800-FLOWERS.COM, INC.                 100.00    28.18     81.59
RUSSELL 2000                            100.00   119.83    120.51
NASDAQ NON-FINANCIAL                    100.00   159.92     81.50



         SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT

The following table sets forth information with respect to beneficial  ownership
of the Company's  Class A Common Stock and Class B Common  Stock,  as of October
12, 2001, for (i) each person known by the Company to beneficially own more than
5% of each class; (ii) each Director;  (iii) each Named Executive  Officer;  and
(iv)  all  of  the  Company's  executive  officers  and  Directors  as a  group.
Information  provided  regarding Named Executive  Officers no longer employed by
the Company is based on the Company's best knowledge of the ownership of each of
such  individuals  on October 12, 2001.  Beneficial  ownership is  determined in
accordance with the rules of the Securities and Exchange Commission and includes
voting or  investment  power with respect to the  securities.  Unless  otherwise
indicated,  the address for those listed below is c/o  1-800-FLOWERS.COM,  Inc.,
1600 Stewart Avenue,  Westbury, New York 11590. Except as indicated by footnote,
and subject to  applicable  community  property  laws,  the persons named in the
table have sole voting and investment power with respect to all shares of common
stock shown as beneficially  owned by them. The number of shares of common stock
outstanding  used in calculating  the percentage for each listed person includes
the shares of common  stock  underlying  options  held by such  persons that are
exercisable  within 60 days of October 12, 2001,  but excludes  shares of common
stock  underlying  options held by any other  person.  Percentage  of beneficial
ownership is based on 26,703,289  shares of Class A Common Stock and  37,661,665
shares of Class B Common Stock outstanding as of October 12, 2001.








                                                                                     
                                                         Shares                       % of Shares
                                                     Beneficially Owned            Beneficially Owned
                                                     ------------------            ------------------
Name of Beneficial Owner                         A Shares         B Shares       A Shares     B Shares
------------------------                         --------         --------       --------     --------
James F. McCann(1).........................        32,000        36,605,105        0.1%         97.2%
Christopher G. McCann(2)...................       292,040         3,689,140        1.1%          9.6%
T. Guy Minetti(3)..........................       183,240            20,000        0.7%          0.1%
Peter G. Rice (4)..........................        88,179             -            0.3%           -
Gerard M. Gallagher(5).....................       107,430            20,000        0.4%          0.1%
Jeffrey C. Walker(6).......................     3,986,589             -           14.9%           -
David M. Beirne(7).........................     5,424,080             -           20.3%           -
Charles R. Lax(8)..........................     3,861,560             -           14.4%           -
Kevin J. O'Connor(9).......................        98,500             -            0.4%           -
Lawrence V. Calcano(10)....................        40,000             -            0.1%           -
J.P. Morgan Partners (SBIC), LLC (11)......     3,986,589             -           14.9%           -
Benchmark Capital Partners(12).............     5,424,080             -           20.3%           -
SOFTBANK America Inc.(13)..................     3,861,560             -           14.4%           -
All directors and executive officers as a
   group (15 persons)(14)..................    14,290,378        38,334,245       51.9%         99.5%

---------------


*    Indicates less than 1%.

(1)  Includes  (a)  16,000  shares  of Class A Common  Stock  issuable  upon the
     exercise of options  which vest within 60 days and 16,000 shares of Class A
     Common Stock  issuable  upon the exercise of  currently  exercisable  stock
     options,  and (b) 5,875,000  shares of Class B Common Stock held by limited
     partnerships,  of  which  Mr.  McCann  is a  limited  partner  and does not
     exercise control and of which he disclaims beneficial ownership.

(2)  Includes  (a)  91,840  shares  of Class A Common  Stock  issuable  upon the
     exercise of options which vest within 60 days and 200,200 shares of Class A
     Common Stock  issuable  upon the exercise of  currently  exercisable  stock
     options,  (b)  2,000,000  shares of Class B Common  Stock held by a limited
     partnership, of which Mr. McCann is a general partner and exercises control
     and (c) 776,000  shares of Class B Common Stock  issuable upon the exercise
     of currently exercisable stock options.

(3)  Includes  (a)  109,040  shares of Class A Common  Stock  issuable  upon the
     exercise of options  which vest within 60 days and 64,600 shares of Class A
     Common Stock  issuable  upon the exercise of  currently  exercisable  stock
     options,  and (b) 20,000  shares of Class B Common Stock  issuable upon the
     exercise of currently exercisable stock options.

(4)  Includes (a) 3,874 shares of Class A Common Stock held by Mr.  Rice's wife,
     of which he disclaims  beneficial  ownership,  (b) 25,790 shares of Class A
     Common Stock  issuable  upon the  exercise of options  which vest within 60
     days and 42,800  shares of Class A Common Stock  issuable upon the exercise
     of  currently  exercisable  stock  options,  and (c) 335  shares of Class A
     Common Stock  issuable upon the exercise of options held by Mr. Rice's wife
     which vest within 60 days, of which he disclaims  beneficial  ownership and
     2,980  shares  of Class A  Common  Stock  issuable  upon  the  exercise  of
     currently  exercisable  stock  options  of  which he  disclaims  beneficial
     ownership.  Mr. Rice's address is c/o The Plow & Hearth,  Inc.,  State Road
     230 West, Madison, VA 22727.

(5)  Includes  (a)  24,480  shares  of Class A Common  Stock  issuable  upon the
     exercise of options  which vest within 60 days and 69,600 shares of Class A
     Common Stock  issuable  upon the exercise of  currently  exercisable  stock
     options,  and (b) 20,000  shares of Class B Common Stock  issuable upon the
     exercise of currently exercisable stock options.

(6)  The general  partner of J.P.  Morgan  Partners  (SBIC),  LLC is J.P. Morgan
     Partners  (BHCA),  L.P. Mr. Walker  disclaims  beneficial  ownership of all
     shares owned by J.P. Morgan Partners  (SBIC),  LLC. Mr. Walker's address is
     c/o J.P. Morgan  Partners  (SBIC),  LLC, 1221 Avenue of the Americas,  40th
     Floor,  New York, New York 10020.  Includes 25,000 shares of Class A Common
     Stock  issuable  to Mr.  Walker,  for his  services  as a  Director  of the
     Company,  upon the exercise of currently  exercisable stock options because
     of Mr. Walker's affiliation with J.P. Morgan Partners (SBIC), LLC.




(7)  Mr.  Beirne  disclaims  beneficial  ownership  of all  shares  owned by the
     Benchmark entities. Mr. Beirne's address is c/o Benchmark Capital Partners,
     2480 Sand Hill Road,  Suite 200,  Menlo Park,  California  94025.  Includes
     25,000  shares of Class A Common  Stock  issuable  to Mr.  Beirne,  for his
     services  as a Director of the  Company,  upon the  exercise  of  currently
     exercisable  stock options  because of Mr.  Beirne's  affiliation  with the
     Benchmark entities.

(8)  Mr. Lax disclaims beneficial ownership of all shares owned by Softbank. Mr.
     Lax's address is c/o Softbank  America  Inc.,  10 Langley Road,  Suite 202,
     Newton  Center,  Massachusetts  02459.  Includes  25,000  shares of Class A
     Common  Stock  issuable to Mr. Lax,  for his  services as a Director of the
     Company,  upon the exercise of currently  exercisable stock options because
     of Mr. Lax's affiliation with Softbank.

(9)  Includes  35,000 shares of Class A Common Stock  issuable upon the exercise
     of currently  exercisable  stock  options.  Mr.  O'Connor's  address is c/o
     DoubleClick, Inc., 41 Madison Ave., 32nd Floor, New York, New York, 10010.

(10) Includes  35,000 shares of Class A Common Stock  issuable upon the exercise
     of  currently  exercisable  stock  options.  Mr.  Calcano's  address is c/o
     Goldman Sachs & Co., 85 Broad Street, New York, New York 10004.

(11) The  address of J.P.  Morgan  Partners  (SBIC),  LLC is 1221  Avenue of the
     Americas, 40th Floor, New York, New York 10020.

(12) Consists of (a) 694,574  shares of Class A Common  Stock owned by Benchmark
     Capital  Partners II, L.P.,  (b)  1,855,742  shares of Class A Common Stock
     owned by Benchmark  Capital Partners III, L.P., and (c) 2,848,764 shares of
     Class A Common  Stock owned by  Benchmark  Investors  III,  L.P.  Benchmark
     Capital  Management  Co. II,  L.L.C.  is the general  partner of  Benchmark
     Capital  Partners  II,  L.P.  and  directs its  investment  decisions,  and
     Benchmark  Capital  Management Co. III,  L.L.C.  is the general  partner of
     Benchmark Capital Partners III, L.P. and Benchmark  Investors III, L.P. and
     controls their investment  decision.  Both Benchmark Capital Management Co.
     II and  Benchmark  Capital  Management  Co. III are  controlled by David M.
     Beirne, Bruce W. Dunlevie,  J. William Gurley,  Kevin R. Harvey,  Robert C.
     Kagel,  Andrew S.  Rachleff  and  Steven M.  Spurlock.  The  address of the
     Benchmark  entities  is  2480  Sand  Hill  Road,  Suite  200,  Menlo  Park,
     California  94025.  Includes 25,000 shares of Class A Common Stock issuable
     to Mr.  Beirne,  for his  services as a Director of the  Company,  upon the
     exercise of currently  exercisable  stock options  because of Mr.  Beirne's
     affiliation with the Benchmark entities.

(13) SOFTBANK  America Inc. is an indirect  wholly-owned  subsidiary of SOFTBANK
     Corp. Approximately 43.3% of the outstanding common stock of SOFTBANK Corp.
     is owned by Masayoshi  Son.  SOFTBANK's  address is 10 Langley Road,  Suite
     202, Newton Center,  Massachusetts 02459. Includes 25,000 shares of Class A
     Common  Stock  issuable to Mr. Lax,  for his  services as a Director of the
     Company,  upon the exercise of currently  exercisable stock options because
     of Mr. Lax's affiliation with Softbank.

(14) Includes (a) 326,845  shares of Class A Common Stock issuable upon exercise
     of a currently  exercisable  stock options and options which vest within 60
     days, and 650,180 shares of Class A Common Stock issuable upon the exercise
     of currently  exercisable stock options,  and (b) 868,825 shares of Class B
     Common Stock  issuable  upon the exercise of  currently  exercisable  stock
     options and options which vest within 60 days.





RELATED PARTY TRANSACTIONS


Certain Business Relationships with Directors and officers

     The Company  terminated as of September 13, 2000 an agreement with Bayberry
Advisors,  Inc., under which Bayberry provided consulting and advisory services.
These  consulting  and advisory  services  included  advice on capital  raising,
business expansion and acquisitions, product line expansion, and on our business
plan in general.  T. Guy  Minetti,  one of the  Company's  Directors,  serves as
Bayberry's President and owns 70% of its outstanding stock, and James F. McCann,
the Company's Chairman of the Board and Chief Executive Officer, owns 30% of its
outstanding stock. Bayberry was paid $50,000,  inclusive of expenses,  for these
services for Fiscal 2001.

     The Company pays  Gallagher,  Walker,  Bianco and Plastaras,  a law firm in
which our Senior Vice President and General Counsel,  Gerard M. Gallagher,  is a
partner, a fee for Mr. Gallagher's  services to the Company.  The Company,  with
the  approval  of the  Board,  also pays  Gallagher,  Walker  fees for  services
rendered by other members of the firm on the Company's behalf.  The fees paid in
Fiscal 2001 by the Company to the firm for  services  provided by Mr.  Gallagher
are set forth  under the section  titled  "Summary  Compensation  Table" and for
legal  services  provided by other  members of the firm in the sum of  $352,276,
inclusive  of  disbursements;  which  fees  the  Company  believes  are fair and
reasonable.

     The Company  maintains life  insurance for each of its executive  officers,
except Mr.  Gallagher,  in the amount of $50,000 and also maintains a directors'
and officers' insurance policy.

General

     The Company has a policy providing that all material  transactions  between
it and its officers, Directors and other affiliates must be on fair terms and be
approved by either a majority of the  disinterested  members of the Board or the
stockholders.


                                   PROPOSAL 2
                                   ----------

                              INDEPENDENT AUDITORS

     Upon the  recommendation  of the Audit  Committee,  the Board of  Directors
appointed Ernst & Young LLP,  independent public accountants and auditors of the
Company since 1993, as auditors of the Company to serve for the year ending June
30, 2002 (the "Fiscal 2002"), subject to the ratification of such appointment by
the  stockholders  at the Annual  Meeting.  The aggregate fees for  professional
services rendered for (i) the audit of the Company's annual financial statements
set forth in the Company's  Annual Report on Form 10-K for the fiscal year ended
July  1,  2001,  and  (ii)  the  review  of the  Company's  quarterly  financial
statements  set  forth in the  Company's  Quarterly  Report  on Form  10-Q  were
approximately  $159,000.  The  aggregate  fees for  services  other  than  those
described  above for the  fiscal  year  ended  July 1,  2001 were  approximately
$124,000.  The  affirmative  vote of a plurality  of the  Company's  outstanding
Common Stock present in person or by proxy is required to ratify the appointment
of the auditors.  Unless otherwise  instructed,  the proxy holders will vote the
proxies received by them "FOR" the ratification of Ernst & Young LLP to serve as
the Company's  auditors for Fiscal 2002. A  representative  of Ernst & Young LLP
will attend the Annual Meeting with the opportunity to make a statement if he or
she so desires and will also be available to answer inquiries.

                THE BOARD RECOMMENDS A VOTE FOR THE RATIFICATION
         AND APPROVAL OF THE SELECTION OF ERNST & YOUNG LLP TO SERVE AS
               THE COMPANY'S INDEPENDENT AUDITORS FOR FISCAL 2002.

                                  OTHER MATTERS

     Management  knows of no matters that are to be presented  for action at the
meeting  other than those set forth above.  If any other  matters  properly come
before the meeting,  the persons  named in the enclosed  form of proxy will vote
the shares represented by proxies in their discretion on such matters.

     Proxies will be solicited by mail and may also be solicited in person or by
telephone  by some  regular  employees  of the  Company.  The  Company  may also
consider the engagement of a proxy  solicitation firm. Costs of the solicitation
will be borne by the Company.

                              STOCKHOLDER PROPOSALS

     In  accordance  with  regulations  issued by the  Securities  and  Exchange
Commission by certified  mail-return  receipt requested,  stockholder  proposals
intended for  presentation  at the 2002 Annual Meeting of  Stockholders  must be
delivered to the Secretary of the Company at the principal  executive  office of
the Company by July 3, 2002 if such proposals are to be considered for inclusion
in the Company's Proxy Statement for the 2002 Annual Meeting of Stockholders. If
a stockholder  desires to bring  business  before an annual meeting which is not
the subject of a proposal timely submitted for inclusion in the Proxy Statement,
written notice of such business must be received by September 16, 2002.



                                             By Order of the Board of Directors
                                             /s/ James F. McCann
                                             James F. McCann
                                             Chairman of the Board and Chief
                                             Executive Officer

Westbury, New York
November 1, 2001

                                 (Form of Proxy)
                             1-800-FLOWERS.COM, INC.
           PROXY FOR ANNUAL MEETING OF STOCKHOLDERS - December 4, 2001
       (This Proxy is solicited by the Board of Directors of the Company)


The undersigned stockholder of 1-800-FLOWERS.COM,  Inc. hereby appoints James F.
McCann,  Chairman  of the Board  and  Chief  Executive  Officer,  and  Gerard M.
Gallagher, Senior Vice President, General Counsel, or any one of them, with full
power of  substitution  in each,  as  proxies  to vote the  shares of stock,  in
accordance with the  undersigned's  specifications,  which the undersigned could
vote  if  personally   present  at  the  Annual  Meeting  of   Stockholders   of
1-800-FLOWERS.COM, Inc. to be held at the Company's Bethpage Fulfillment Center,
which is located  at 700  Hicksville  Road,  Bethpage,  NY 11714  (the  "Meeting
Place"),  (the  "Meeting  Place"),  on  Tuesday,  December  4, 2001 at 9:00 a.m.
eastern standard time or any adjournment thereof.

1.   ELECTION OF DIRECTORS (for terms as described in the Proxy Statement)

     FOR all nominees below                  WITHHOLD AUTHORITY
     |_|  (except as marked to the contrary) |_|  to vote for all nominees below

     David M. Beirne and Charles R. Lax

     INSTRUCTION: To withhold authority to vote for an individual nominee, write
     the nominee's name in the space provided below.


--------------------------------------------------------------------------------
2.   RATIFICATION OF INDEPENDENT AUDITORS

     FOR                        AGAINST              ABSTAIN WITH RESPECT TO
     |_|                          |_|                           |_|

     proposal to ratify the selection of Ernst & Young LLP,  independent  public
     accountants, as auditors of the Company for the fiscal year ending June 30,
     2002 as described in the Proxy Statement.

     UNLESS OTHERWISE SPECIFIED,  THIS PROXY WILL BE VOTED "FOR" THE ELECTION OF
     THE  PERSONS  NOMINATED  BY THE  BOARD OF  DIRECTORS  AS  DIRECTORS,  "FOR"
     PROPOSAL  2, AND IN  ACCORDANCE  WITH THE  DISCRETION  OF THE PROXIES AS TO
     OTHER MATTERS WHICH PROPERLY COME BEFORE THE ANNUAL MEETING.

     All of the proposals  set forth are  proposals of the Company.  None of the
     proposals is related to or conditioned upon approval of any other proposal.


Please date and sign  exactly as your name appears on the envelope in which this
material was mailed. If shares are held jointly,  each stockholder  should sign.
Executors,  administrators,  trustees,  etc.  should use full title and, if more
than one, all should sign. If the stockholder is a corporation, please sign full
corporate name by an authorized  officer.  If the  stockholder is a partnership,
please sign full partnership name by an authorized person.




                                              ----------------------------------



                                              ----------------------------------
                                                 Signature(s) of Stockholder

Dated:____________________