Form 6-K
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D. C. 20549
FORM 6-K
REPORT OF FOREIGN PRIVATE ISSUER
Pursuant to Rule 13a-16 or 15d-16 of
the Securities Exchange Act of 1934
For the month of July 2007
Commission File Number: 001-06439
SONY CORPORATION
(Translation of registrant's name into English)
1-7-1 KONAN, MINATO-KU, TOKYO, 108-0075, JAPAN
(Address of principal executive offices)
The registrant files annual reports under cover of Form 20-F.
Indicate by check mark whether the registrant files or will file annual reports
under cover of Form 20-F or Form 40-F,
Form 20-F X Form 40-F __
Indicate by check mark whether the registrant by furnishing the information
contained in this Form is also thereby furnishing the information to the
Commission pursuant to Rule 12g3-2(b) under the Securities Exchange Act of 1934,
Yes No X
If "Yes" is marked, indicate below the file number assigned to the registrant in
connection with Rule 12g3-2(b):82-______
SIGNATURE
Pursuant to the requirements of the Securities Exchange Act of 1934, the
registrant has duly caused this report to be signed on its behalf by the
undersigned, thereunto duly authorized.
SONY CORPORATION
(Registrant)
By: /s/ Nobuyuki Oneda
(Signature)
Nobuyuki Oneda
Executive Vice President and
Chief Financial Officer
Date: July 9, 2007
List of materials
Documents attached hereto:
i) Press release announcing Sony Computer Entertainment America introduces new
80GB PlayStation(R)3 (PS3(TM)); announces new price on current 60GB model
FOR IMMEDIATE RELEASE
SONY COMPUTER ENTERTAINMENT AMERICA INTRODUCES
NEW 80GB PLAYSTATION(R)3 (PS3(TM));
ANNOUNCES NEW PRICE ON CURRENT 60GB MODEL
80GB System Designed for Today's Connected Gamer, 60GB Price Now $499
FOSTER CITY, Calif., July 9, 2007 - Sony Computer Entertainment America (SCEA),
Inc. today announced a new 80GB model of its PLAYSTATION(R)3 (PS3(TM)) computer
entertainment system. Beginning in August, the new PS3 model will be available
in North America for a suggested retail price of $599/$659 CND and will be sold
with the popular online-enabled racing game MotorStorm(TM). In conjunction with
this news, the company also announced that effective immediately, the current
60GB PS3 model will be available in North America for $499/$549 CND, or $100
below the original launch price.
By featuring an expanded hard disk drive (HDD), the new 80GB PS3 is designed to
appeal to the online gaming and entertainment enthusiast, providing ample
storage space to download more games and other entertainment content from
PLAYSTATION(R)Network. There are currently more than 60 playable games and
game-related downloads available through PLAYSTATION(R)Store, with expanded
entertainment content coming soon. The new model features the million-selling
game MotorStorm in the box, allowing up to 12 players to play online at one
time, hitting the dirt in this visually-arresting, fast-paced racing title.
Throughout the holidays and this fiscal year, more than 120 new first and third-
party software titles will be available for North American PS3 users to enjoy,
in addition to the more than 40 software titles currently available. Key
upcoming first-party titles include Folklore(TM), Heavenly Sword(TM), LAIR,
NBA'08, Ratchet & Clank(R) Future: Tools of Destruction(TM), SingStar(TM),
SOCOM: U.S. Navy SEALs Confrontation, THE EYE OF JUDGMENT(TM), Uncharted:
Drake's Fortune and Warhawk(TM).
Numerous third-party titles, including several exclusives, will also be
available such as Devil May Cry(R)IV, Dynasty Warriors(R):GUNDAM(R), Grand Theft
Auto IV, Harry Potter and the Order of the Phoenix, Hellboy, Metal Gear Solid 4
Guns of the Patriots, Ninja Gaiden Sigma(R), SEGA Rally(R) Revo,
Stranglehold(TM), The Darkness, TimeShift(TM), Tom Clancy's Rainbow Six Vegas
and Tom Clancy's Ghost Recon Advanced Warfighter(TM) 2.
Additional games and services will also be available for PS3 system owners
through the PLAYSTATION Network including PlayStation Home, a state-of-the-art
3D online community that serves as a meeting place for PS3 users around the
world, as well as numerous downloadable games including the highly-anticipated
title PAIN.
"As we move into the next phase of PS3, it's important that we continue to
evaluate our product line, offering consumers the technology and features that
meet their growing needs for new forms of media and the way in which it is
delivered," said Jack Tretton, president and CEO of SCEA. "The introduction of
the 80GB PS3, the new pricing for the current 60GB model, the availability of
more than 100 new software titles this fiscal year and, finally, the expansion
of services for PLAYSTATION Network, will provide even more options for users
and will help bring new consumers into the PS3 fold."
Both the 80GB and 60GB PS3 models come standard with Cell Broadband Engine(TM)
(Cell/B.E.), Blu-ray Disc(TM) (BD) player, built-in HDD, 1080p high-definition
output, Wi-Fi connectivity and SIXAXIS(TM) wireless controller.
About Sony Computer Entertainment America Inc.
Sony Computer Entertainment America Inc. continues to redefine the entertainment
lifestyle with its PlayStation(R) and PS one(R) game console, the
PlayStation(R)2 computer entertainment system, the PSP(R)
(PlayStation(R)Portable) mobile entertainment system, the ground-breaking
PLAYSTATION(R)3 (PS3(TM)) computer entertainment system and its online and
network services the PLAYSTATION(R)Network and PLAYSTATION(R)Store.
Recognized as the undisputed industry leader, Sony Computer Entertainment
America Inc. markets the PlayStation family of products and develops, publishes,
markets and distributes software for the PS one game console, the PlayStation 2
computer entertainment system and the PSP system for the North American market.
Based in Foster City, Calif. Sony Computer Entertainment America Inc. serves as
headquarters for all North American operations and is a wholly owned subsidiary
of Sony Computer Entertainment Inc.
# # #
Visit us on the Web at http://www.us.playstation.com
"PlayStation", "PLAYSTATION", "PSP," "PS one" are registered trademarks and
"PS3", "Cell Broadband Engine" and "SIXAXIS" are trademarks of Sony Computer
Entertainment Inc.