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                                  UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549

                                    FORM 8-K

                                 CURRENT REPORT
     Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934

         Date of Report (Date of earliest event reported): July 14, 2005

                              BULL RUN CORPORATION
             (Exact name of registrant as specified in its charter)

            GEORGIA                      0-9385                58-2458679
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        (State or other             (Commission File          (IRS Employer
 jurisdiction of incorporation)         Number)            Identification No.)

        4370 PEACHTREE ROAD, ATLANTA, GEORGIA                     30319
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      (Address of principal executive offices)                  (Zip Code)

                                 (404) 266-8333
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              (Registrant's telephone number, including area code)

Check the appropriate box below if the Form 8-K filing is intended to
simultaneously satisfy the filing obligation of the registrant under any of the
following provisions:

[ ]  Written communications pursuant to Rule 425 under the Securities
     Act (17 CFR 230.425)

[ ]  Soliciting material pursuant to Rule 14a-12 under the Exchange
     Act (17 CFR 240.14a-12)

[ ]  Pre-commencement communications pursuant to Rule 14d-2(b) under the
     Exchange Act (17 CFR 240.14d-2(b))

[ ]  Pre-commencement communications pursuant to Rule 13e-4(c) under the
     Exchange Act (17 CFR 240.13e-4(c))

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ITEM 2.02 RESULTS OF OPERATIONS AND FINANCIAL CONDITION

The information set forth under this Item 2.02 is being furnished and shall not
be deemed "filed" for purposes of Section 18 of the Securities Exchange Act of
1934, as amended, nor shall it be deemed incorporated by reference in any filing
under the Securities Act of 1933, except as shall be expressly set forth by
specific reference in such filing.

On July 14, 2005, Bull Run Corporation (the "Company") issued a press release
reporting its financial results for the third quarter ended May 31, 2005. A copy
of the press release is hereby attached as Exhibit 99 and incorporated herein by
reference.

ITEM 9.01 FINANCIAL STATEMENTS AND EXHIBITS

      (c) Exhibits
              99.1 - Press Release of Bull Run Corporation issued July 14, 2005

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                                   SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the
registrant has duly caused this report to be signed on its behalf by the
undersigned hereunto duly authorized.

Date:  July 14, 2005                     BULL RUN CORPORATION

                                         By:   /s/ FREDERICK J. ERICKSON
                                               ---------------------------------
                                               Frederick J. Erickson
                                               Vice President - Finance,
                                               Chief Financial Officer,
                                               Treasurer and Assistant Secretary

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