flws20160327_10q.htm

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, D.C. 20549

 

FORM 10-Q

 

X

QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE

 

SECURITIES EXCHANGE ACT OF 1934

For the quarterly period ended March 27, 2016

 

or

 

___

TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE

 

SECURITIES EXCHANGE ACT OF 1934

For the transition period from ___ to ___

 

Commission File No. 0-26841

 

1-800-FLOWERS.COM, Inc.

(Exact name of registrant as specified in its charter)

 

DELAWARE 

 

11-3117311

(State of incorporation)

 

(I.R.S. Employer Identification No.)

 

One Old Country Road, Carle Place, New York 11514

(Address of principal executive offices)(Zip code)

 

(516) 237-6000

(Registrant’s telephone number, including area code)

 

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the Registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.           

Yes        No ☐

 

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Website, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T during the preceding 12 months (or such shorter period that the registrant was required to submit and post such files).           Yes        No ☐

 

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer or a smaller reporting company. See the definitions of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange Act.

 

Large accelerated filer ☐

Accelerated filer

Non-accelerated filer ☐ (Do not check if a smaller reporting company)

Smaller reporting company ☐

 

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act).  Yes ☐ No

 

The number of shares outstanding of each of the Registrant’s classes of common stock:

 

35,449,254

(Number of shares of Class A common stock outstanding as of April 29, 2016)

 

29,983,004

(Number of shares of Class B common stock outstanding as of April 29, 2016)

 

 
 

 

 

1-800-FLOWERS.COM, Inc.

  

TABLE OF CONTENTS

 

INDEX

 

    Page
     

Part I.

Financial Information

 
     

Item 1.

Consolidated Financial Statements:

     
 

Condensed Consolidated Balance Sheets –March 27, 2016 (Unaudited) and June 28, 2015

1
     
 

Condensed Consolidated Statements of Income (Unaudited) –Three and Nine Months Ended March 27, 2016 and March 29, 2015

2
     
 

Condensed Consolidated Statements of Comprehensive Income (Unaudited) –Three and Nine Months Ended March 27, 2016 and March 29, 2015

3
     
 

Condensed Consolidated Statements of Cash Flows (Unaudited) –Three and Nine Months Ended March 27, 2016 and March 29, 2015

4
     
 

Notes to Condensed Consolidated Financial Statements (Unaudited)

5
     

Item 2.

Management’s Discussion and Analysis of Financial Condition and Results of Operations

18

     

Item 3.

Quantitative and Qualitative Disclosures About Market Risk

33
     
Item 4. Controls and Procedures

33

     

Part II.

Other Information

33
     

Item 1.

Legal Proceedings

34

     

Item 1A.

Risk Factors

35
     

Item 2.

Unregistered Sales of Equity Securities and Use of Proceeds

35
     

Item 3.

Defaults upon Senior Securities

35

     

Item 4.

Mine Safety Disclosures

35

     

Item 5.

Other Information

35
     

Item 6.

Exhibits 36
     
Signatures   37

 

 
 

 

 

PART I. – FINANCIAL INFORMATION

ITEM 1. – CONSOLIDATED FINANCIAL STATEMENTS

 

1-800-FLOWERS.COM, Inc. and Subsidiaries

Condensed Consolidated Balance Sheets

(in thousands)

 

   

March 27,

2016

(unaudited)

   

June 28,

2015

 
                 

Assets

               

Current assets:

               

Cash and cash equivalents

  $ 61,696     $ 27,940  

Trade receivables, net

    30,307       16,191  

Insurance receivable

    -       2,979  

Inventories

    95,406       93,163  

Prepaid and other

    14,666       14,822  

Total current assets

    202,075       155,095  
                 

Property, plant and equipment, net

    165,553       170,100  

Goodwill

    76,956       77,097  

Other intangibles, net

    79,393       82,125  

Other assets

    12,593       12,656  

Total assets

  $ 536,570     $ 497,073  
                 

Liabilities and Stockholders' Equity

               

Current liabilities:

               

Accounts payable

  $ 33,091     $ 35,425  

Accrued expenses

    87,638       73,639  

Current maturities of long-term debt

    17,813       14,543  

Total current liabilities

    138,542       123,607  
                 

Long-term debt

    103,313       117,563  

Deferred tax liabilities

    36,014       37,807  

Other liabilities

    9,515       7,840  

Total liabilities

    287,384       286,817  

Total 1-800-FLOWERS.COM, Inc. stockholders' equity

    249,186       208,449  

Noncontrolling interest in subsidiary

    -       1,807  

Total equity

    249,186       210,256  

Total liabilities and equity

  $ 536,570     $ 497,073  

 

See accompanying Notes to Condensed Consolidated Financial Statements.

 

 
1

 

 

1-800-FLOWERS.COM, Inc. and Subsidiaries

Condensed Consolidated Statements of Income

(in thousands, except per share data)

(unaudited)

 

   

Three Months Ended

   

Nine Months Ended

 
   

March 27,

2016

   

March 29,

2015

   

March 27,

2016

   

March 29,

2015

 
                                 

Net revenues

  $ 234,207     $ 232,237     $ 938,629     $ 893,215  

Cost of revenues

    137,486       136,915       521,816       504,155  

Gross profit

    96,721       95,322       416,813       389,060  

Operating expenses:

                               

Marketing and sales

    71,502       70,574       243,567       228,172  

Technology and development

    9,903       10,389       29,059       25,318  

General and administrative

    21,006       22,772       61,032       61,998  

Depreciation and amortization

    7,546       7,825       24,279       21,605  

Total operating expenses

    109,957       111,560       357,937       337,093  

Operating income (loss)

    (13,236 )     (16,238 )     58,876       51,967  

Interest expense, net

    1,239       1,513       5,292       4,322  

Other (income) expense, net

    145       118       (15,151 )     700  

Income (loss) before income taxes

    (14,620 )     (17,869 )     68,735       46,945  

Income tax expense (benefit)

    (5,494 )     (7,056 )     21,813       16,796  

Net income (loss)

  $ (9,126 )   $ (10,813 )   $ 46,922     $ 30,149  

Less: Net loss attributable to noncontrolling interest

    -       (318 )     (1,007 )     (877 )

Net income (loss) attributable to 1-800-FLOWERS.COM, Inc.

  $ (9,126 )   $ (10,495 )   $ 47,929     $ 31,026  
                                 

Basic net income (loss) per common share attributable to 1-800-FLOWERS.COM, Inc.

  $ (0.14 )   $ (0.16 )   $ 0.74     $ 0.48  
                                 

Diluted net income (loss) per common share attributable to 1-800-FLOWERS.COM, Inc.

  $ (0.14 )   $ (0.16 )   $ 0.71     $ 0.46  
                                 

Weighted average shares used in the calculation of net income (loss) per common share:

                               

Basic

    64,687       64,909       64,724       64,433  

Diluted

    64,687       64,909       67,053       67,134  

 

 

See accompanying Notes to Condensed Consolidated Financial Statements.

 

 
2

 

 

1-800-FLOWERS.COM, Inc. and Subsidiaries

Condensed Consolidated Statements of Comprehensive Income

(in thousands)

(unaudited)

 

   

Three Months Ended

   

Nine Months Ended

 
   

March 27,

2016

   

March 29,

2015

   

March 27,

2016

   

March 29,

2015

 
                                 

Net income (loss)

  $ (9,126 )   $ (10,813 )   $ 46,922     $ 30,149  

Other comprehensive income/(loss) (currency translation)

    (6 )     90       231       (262 )

Comprehensive income (loss)

    (9,132 )     (10,723 )     47,153       29,887  
                                 

Less:

                               

Net loss attributable to noncontrolling interest

    -       (318 )     (1,007 )     (877 )

Other comprehensive income (loss) (currency translation) attributable to noncontrolling interest

    -       51       87       (78 )

Comprehensive net loss attributable to noncontrolling interest

    -       (267 )     (920 )     (955 )
                                 

Comprehensive income (loss) attributable to 1-800-FLOWERS.COM, Inc.

  $ (9,132 )   $ (10,456 )   $ 48,073     $ 30,842  

 

See accompanying Notes to Condensed Consolidated Financial Statements.

 

 
3

 

  

1-800-FLOWERS.COM, Inc. and Subsidiaries

Condensed Consolidated Statements of Cash Flows

(in thousands)

(unaudited)

 

   

Nine months ended

 
   

March 27,

2016

   

March 29,

2015

 
                 

Operating activities:

               

Net income

  $ 46,922     $ 30,149  

Reconciliation of net income to net cash provided by operating activities, net of acquisitions/dispositions:

               

Depreciation and amortization

    24,279       21,605  

Amortization of deferred financing costs

    1,209       1,076  

Deferred income taxes

    (1,793 )     (4,071 )

Foreign equity method investment impairment

    1,728       -  

Loss on sale/impairment of iFlorist

    2,121       -  

Non-cash impact of write-offs related to warehouse fire

    -       29,522  

Acquisition transaction costs

    -       925  

Bad debt expense

    973       1,170  

Stock-based compensation

    4,831       4,405  

Other non-cash items

    299       748  

Changes in operating items:

               

Trade receivables

    (15,090 )     (6,647 )

Insurance receivable

    3,053       (1,477 )

Inventories

    (2,488 )     37,448  

Prepaid and other

    156       7,489  

Accounts payable and accrued expenses

    10,453       14,967  

Other assets

    (47 )     (1,026 )

Other liabilities

    412       679  

Net cash provided by operating activities

    77,018       136,962  
                 

Investing activities:

               

Acquisitions, net of cash acquired

    -       (133,117 )

Capital expenditures, net of non-cash expenditures

    (20,022 )     (20,946 )

Other

    -       642  

Net cash used in investing activities

    (20,022 )     (153,421 )
                 

Financing activities:

               

Acquisition of treasury stock

    (12,958 )     (5,730 )

Proceeds from exercise of employee stock options

    700       5,303  

Proceeds from bank borrowings

    178,000       239,500  

Repayment of notes payable and bank borrowings

    (188,980 )     (169,567 )

Debt issuance costs

    -       (5,642 )

Other

    (2 )     113  

Net cash (used in) provided by financing activities

    (23,240 )     63,977  
                 

Net change in cash and cash equivalents

    33,756       47,518  

Cash and cash equivalents:

               

Beginning of period

    27,940       5,203  

End of period

  $ 61,696     $ 52,721  

  

See accompanying Notes to Condensed Consolidated Financial Statements.

 

 
4

 

 

Note 1 – Accounting Policies

 

Basis of Presentation

 

The accompanying unaudited condensed consolidated financial statements have been prepared by 1-800-FLOWERS.COM, Inc. and subsidiaries (the “Company”) in accordance with U.S. generally accepted accounting principles for interim financial information and with the instructions to Form 10-Q and Article 10 of Regulation S-X. They do not include all of the information and notes required by generally accepted accounting principles for complete financial statements. In the opinion of management, all adjustments (consisting of normal recurring accruals) considered necessary for a fair presentation have been included. Operating results for the three and nine month periods ended March 27, 2016 are not necessarily indicative of the results that may be expected for the fiscal year ending July 3, 2016. For further information, refer to the consolidated financial statements and footnotes thereto included in the Company’s annual report on Form 10-K for the fiscal year ended June 28, 2015.

 

The Company’s quarterly results may experience seasonal fluctuations. Due to the seasonal nature of the Company’s business, and its continued expansion into non-floral products, including the acquisition of Harry & David Holdings, Inc. (“Harry & David”) on September 30, 2014, the Thanksgiving through Christmas holiday season, which falls within the Company’s second fiscal quarter, is expected to generate nearly 50% of the Company’s annual revenues, and all of its earnings. Additionally, due to the number of major floral gifting occasions, including Mother's Day, Valentine’s Day and Administrative Professionals Week, revenues also rise during the Company’s fiscal third and fourth quarters in comparison to its fiscal first quarter. The Easter Holiday, which was on April 5th in fiscal 2015, fell on March 27th in fiscal 2016. As a result of the timing of Easter, during fiscal 2016, all revenue and EBITDA associated with the Easter Holiday shifted into the Company’s fiscal third quarter.

 

Use of Estimates

 

The preparation of financial statements in conformity with U.S. generally accepted accounting principles requires management to make estimates and assumptions that affect the amounts reported in the financial statements and accompanying notes. Actual results could differ from those estimates.

 

Recent Accounting Pronouncements

 

In May 2014, the FASB issued ASU No. 2014-09, “Revenue from Contracts with Customers.” This amended guidance will enhance the comparability of revenue recognition practices and will be applied to all contracts with customers. Expanded disclosures related to the nature, amount, timing, and uncertainty of revenue that is recognized are requirements under the amended guidance. This guidance will be effective for the Company’s fiscal year ending June 30, 2019 and may be applied retrospectively. The Company is currently evaluating the potential impact of adopting this guidance on our consolidated financial statements.

 

In April 2015, the Financial Accounting Standards Board (“FASB”) issued ASU No. 2015-05, “Customer's Accounting for Fees Paid in a Cloud Computing Arrangement.” This standard provides guidance to help entities determine whether a cloud computing arrangement contains a software license that should be accounted for as internal-use software or as a service contract. Upon adoption, an entity has the option to apply the provisions of ASU 2015-05 either prospectively to all arrangements entered into or materially modified, or retrospectively. This standard is effective for the Company’s fiscal year ending July 2, 2017. The Company is currently evaluating the potential impact of adopting this guidance on our consolidated financial statements.

 

In April 2015, the FASB issued ASU No. 2015-03, “Simplifying the Presentation of Debt Issuance Costs,” which amends ASC 835-30, “Interest – Imputation of Interest.” In order to simplify the presentation of debt issuance costs, ASU No. 2015-03 requires that debt issuance costs related to a recognized debt liability be presented in the balance sheet as a direct deduction from that debt liability, consistent with the presentation of a debt discount. This presentation is consistent with the guidance in Concepts Statement 6, which states that debt issuance costs are similar to a debt discount and in effect reduce the proceeds of borrowing, thereby increasing the effective interest rate. Concepts Statement 6 further states that debt issuance costs are not assets because they provide no future economic benefit. This new guidance is effective for the Company’s fiscal year ending July 2, 2017 and should be applied retrospectively.

 

 
5

 

 

In November 2015 the FASB issued ASU No. 2015-17, “Balance Sheet Classification of Deferred Taxes,” which will require entities to present deferred tax assets (“DTAs”) and deferred tax liabilities (“DTLs”) as noncurrent in a classified balance sheet. The ASU simplifies the current guidance (ASC 740-10-45-4), which requires entities to separately present DTAs and DTLs as current and noncurrent in a classified balance sheet. The ASU is effective for the Company’s fiscal year ending July 1, 2018, and interim periods within those annual periods. However, the FASB allowed early adoption of the standard, and therefore, the Company adopted this ASU as of December 27, 2015, and has reclassified all prior periods to be consistent with the requirements outlined in the ASU. The impact of the adoption was to reclassify and net $4.9 million of current deferred tax assets within long-term deferred tax liabilities, as of June 28, 2015.

 

In January 2016, the FASB issued ASU 2016-01, "Financial Instruments – Overall: Recognition and Measurement of Financial Assets and Financial Liabilities." The pronouncement requires equity investments (except those accounted for under the equity method of accounting, or those that result in consolidation of the investee) to be measured at fair value with changes in fair value recognized in net income, requires public business entities to use the exit price notion when measuring the fair value of financial instruments for disclosure purposes, requires separate presentation of financial assets and financial liabilities by measurement category and form of financial asset, and eliminates the requirement for public business entities to disclose the method(s) and significant assumptions used to estimate the fair value that is required to be disclosed for financial instruments measured at amortized cost. These changes become effective for the Company's fiscal year ending June 30, 2019. The adoption is not expected to have a significant impact on the Company’s consolidated financial statements.

 

In February 2016, the FASB issued ASU 2016-02, “Leases (Topic 842).” Under this guidance, an entity is required to recognize right-of-use assets and lease liabilities on its balance sheet and disclose key information about leasing arrangements. This guidance offers specific accounting guidance for a lessee, a lessor and sale and leaseback transactions. Lessees and lessors are required to disclose qualitative and quantitative information about leasing arrangements to enable a user of the financial statements to assess the amount, timing and uncertainty of cash flows arising from leases. This guidance is effective for the Company’s fiscal year ending June 28, 2020. The Company is currently evaluating the potential impact of adopting this guidance on our consolidated financial statements.

 

In March 2016 the FASB issued ASU No. 2016-09, “Improvements to Employee Share-Based Payment Accounting.” ASU No. 2016-09 affects all entities that issue share-based payment awards to their employees. ASU No. 2016-09 simplifies several aspects of the accounting for share-based payment transactions, including the income tax consequences, classification of awards as either equity or liabilities, and classification on the statement of cash flows, including recognizing all excess tax benefits and tax deficiencies as income tax expense or benefit in the income statement rather than in additional paid-in capital. ASU No. 2016-09 is effective for the Company’s fiscal year ending July 1, 2018. The Company is currently evaluating the potential impact of adopting this guidance on our consolidated financial statements.

 

Reclassifications

 

Certain balances in the prior fiscal years have been reclassified to conform to the presentation in the current fiscal year. See “Recent Accounting Pronouncements” above regarding the impact of our adoption of ASU No. 2015-17 upon the classification of deferred tax assets in our consolidated balance sheets.

 

 
6

 

 

Note 2 – Net Income (Loss) Per Common Share

 

The following table sets forth the computation of basic and diluted net income (loss) per common share:

 

   

Three Months Ended

   

Nine Months Ended

 
   

March 27,

2016

   

March 29,

2015

   

March 27,

2016

   

March 29,

2015

 
           

(in thousands, except per share data)

 

Numerator:

                               

Net income (loss)

  $ (9,126 )   $ (10,813 )   $ 46,922     $ 30,149  

Less: Net loss attributable to noncontrolling interest

    -       (318 )     (1,007 )     (877 )

Income (loss) attributable to 1-800-FLOWERS.COM, Inc.

  $ (9,126 )   $ (10,495 )   $ 47,929     $ 31,026  
                                 

Denominator:

                               

Weighted average shares outstanding

    64,687       64,909       64,724       64,433  

Effect of dilutive securities (2)

                               

Employee stock options (1)

    -       -       1,428       1,507  

Employee restricted stock awards

    -       -       901       1,194  
      -       -       2,329       2,701  

Adjusted weighted-average shares and assumed conversions

    64,687       64,909       67,053       67,134  
                                 

Net income per common share attributable to 1-800-FLOWERS.COM, Inc.

                               

Basic

  $ (0.14 )   $ (0.16 )   $ 0.74     $ 0.48  

Diluted

  $ (0.14 )   $ (0.16 )   $ 0.71     $ 0.46  

 

 

Note (1):

The effect of options to purchase 0.1 million shares for both the three and nine months ended March 27, 2016 and 0.1 million and 0.3 million shares for the three and nine months ended March 29, 2015, respectively, were excluded from the calculation of net income (loss) per share on a diluted basis as their effect is anti-dilutive.

 

 

Note (2)

As a result of the net loss from continuing operations attributable to 1-800-FLOWERS.COM, Inc. for the three months ended March 27, 2016 and March 29, 2015, there is no dilutive impact to the net loss per share calculation for the respective periods.

 

 

Note 3 – Stock-Based Compensation

 

The Company has a Long Term Incentive and Share Award Plan, which is more fully described in Note 12 to the consolidated financial statements included in the Company’s Annual Report on Form 10-K for the fiscal year ended June 28, 2015, that provides for the grant to eligible employees, consultants and directors of stock options, restricted shares, and other stock-based awards.

 

The amounts of stock-based compensation expense recognized in the periods presented are as follows:

 

   

Three Months Ended

   

Nine Months Ended

 
   

March 27,

2016

   

March 29,

2015

   

March 27,

2016

   

March 29,

2015

 
           

(in thousands)

         

Stock options

  $ 112     $ 113     $ 314     $ 337  

Restricted stock

    1,538       1,510       4,517       4,068  

Total

    1,650       1,623       4,831       4,405  

Deferred income tax benefit

    491       523       1,533       1,547  

Stock-based compensation expense, net

  $ 1,159     $ 1,100     $ 3,298     $ 2,858  

 

 
7

 

 

Stock-based compensation is recorded within the following line items of operating expenses:

 

   

Three Months Ended

   

Nine Months Ended

 
   

March 27,

2016

   

March 29,

2015

   

March 27,

2016

   

March 29,

2015

 
           

(in thousands)

         

Marketing and sales

  $ 586     $ 535     $ 1,781     $ 1,352  

Technology and development

    91       114       411       283  

General and administrative

    973       974       2,639       2,770  

Total

  $ 1,650     $ 1,623     $ 4,831     $ 4,405  

 

The following table summarizes stock option activity during the nine months ended March 27, 2016:

 

   

Options

   

Weighted

Average

Exercise

Price

   

Weighted

Average

Remaining

Contractual

Term (years)

   

Aggregate

Intrinsic

Value

(000s)

 
                                 

Outstanding at June 28, 2015

    3,345,146     $ 2.93                  

Granted

    0     $ -                  

Exercised

    (157,670 )   $ 4.45                  

Forfeited

    (57,157 )   $ 7.94                  

Outstanding at March 27, 2016

    3,130,319     $ 2.77       3.6     $ 15,813  
                                 

Options vested or expected to vest at March 27, 2016

    3,062,540     $ 2.77       3.6     $ 15,460  

Exercisable at March 27, 2016

    2,189,419     $ 2.84       2.9     $ 10,876  

 

As of March 27, 2016, the total future compensation cost related to non-vested options, not yet recognized in the statement of income, was $1.3 million and the weighted average period over which these awards are expected to be recognized was 3.2 years.

 

The Company grants shares of Common Stock to its employees that are subject to restrictions on transfer and risk of forfeiture until fulfillment of applicable service conditions and, in certain cases, holding periods (Restricted Stock). The following table summarizes the activity of non-vested restricted stock awards during the nine months ended March 27, 2016:

 

   

Shares

   

Weighted

Average Grant

Date Fair Value

 
                 

Non-vested at June 28, 2015

    2,342,052     $ 5.62  

Granted

    1,014,706     $ 9.02  

Vested

    (877,862 )   $ 5.19  

Forfeited

    (323,595 )   $ 9.31  

Non-vested at March 27, 2016

    2,155,301     $ 6.85  

 

The fair value of non-vested shares is determined based on the closing stock price on the grant date. As of March 27, 2016, there was $9.7 million of total unrecognized compensation cost related to non-vested restricted stock-based compensation to be recognized over the weighted-average remaining period of 2.3 years.

 

Note 4 – Acquisitions and Dispositions

 

Acquisition of Harry & David

 

On September 30, 2014, the Company completed its acquisition of Harry & David, a leading multi-channel specialty retailer and producer of branded premium gift-quality fruit, gourmet food products and other gifts marketed under the Harry & David brands. The transaction, for a purchase price of $142.5 million, included the Harry & David’s brands and websites as well as its headquarters, manufacturing and distribution facilities and orchards in Medford, Oregon, a warehouse and distribution facility in Hebron, Ohio and 48 Harry & David retail stores located throughout the country.

 

 
8

 

 

During the quarter ended June 28, 2015, the Company finalized the allocation of the purchase price to the identifiable assets acquired and liabilities assumed based on its estimates of their fair values on the acquisition date. The determination of the fair values of the acquired assets and assumed liabilities (and the related determination of estimated lives of depreciable tangible and identifiable intangible assets) requires significant judgment. The estimates and assumptions include the projected timing and amount of future cash flows and discount rates reflecting risk inherent in the future cash flows. Of the acquired intangible assets, $5.2 million was assigned to customer lists, which are being amortized over the estimated remaining lives of between 4 to 11 years, $35.5 million was assigned to trademarks, $1.1 million was assigned to leasehold positions and $16.0 million was assigned to goodwill, which is not expected to be deductible for tax purposes. The goodwill recognized in conjunction with our acquisition of Harry & David is primarily related to synergistic value created in terms of both operating costs and revenue growth opportunities, enhanced financial and operational scale, and other strategic benefits. It also includes certain other intangible assets that do not qualify for separate recognition, such as an assembled workforce.

 

The following table summarizes the final allocation of the purchase price to the estimated fair values of assets acquired and liabilities assumed at the date of the acquisition:

 

   

Harry & David

Final

Purchase Price

Allocation

 
   

(in thousands)

 

Current assets

  $ 126,268  

Intangible assets

    41,827  

Goodwill

    16,042  

Property, plant and equipment

    105,079  

Other assets

    (131 )

Total assets acquired

    289,085  
         

Current liabilities, including short-term debt

    104,513  

Deferred tax liabilities

    42,048  

Other liabilities assumed

    24  

Total liabilities assumed

    146,585  

Net assets acquired

  $ 142,500  

 

The estimated fair value of the acquired work in process and finished goods inventory was determined utilizing the income approach. The income approach estimates the fair value of the inventory based on the net retail value of the inventory less operating expenses and a reasonable profit allowance. Raw materials inventory was valued at book value, as there have not been any significant price fluctuations or other events that would materially change the cost to replace the raw materials.

 

The estimated fair value of the deferred revenue was determined based on the costs to perform the remaining services and/or satisfy the Company’s remaining obligations, plus a reasonable profit for those activities. These remaining costs exclude sales and marketing expenses since the Deferred Revenue has already been “sold,” and no additional sales and marketing expenses will be incurred. The reasonable profit to be earned on the deferred revenue was estimated based on the profit mark-up that the Company earns on similar services.

 

The estimated fair value of property, plant and equipment was determined utilizing a combination of the cost, sales comparison, market, and excess earnings method approaches, as follows:

 

Under the cost approach a replacement cost of the asset is first determined based on replacing the real property with assets of equal utility and functionality, developed based on both the indirect and the direct cost methods. The indirect cost method includes multiplying the assets’ historical costs by industry specific inflationary trend factors to yield an estimated replacement cost. In applying this method, all direct and indirect costs including tax, freight, installation, engineering and other associated soft costs were considered. The direct cost method includes obtaining a current replacement cost estimate from the Company and equipment dealers, which includes all applicable direct and indirect costs. An appropriate depreciation allowance is then applied to the replacement cost based on the effective age of the assets relative to the expected normal useful lives of the assets, condition of the assets, and the planned future utilization of the assets. The determination of fair value also includes considerations of functional obsolescence and economic obsolescence, where applicable.

 

 
9

 

 

The sales comparison approach was considered for certain real estate property. Under the sales comparison approach, an estimate of fair value is determined by comparing the property being valued to similar properties that have been sold within a reasonable period from the valuation date, applying appropriate units of comparison.

 

The market approach was considered for certain assets with active secondary markets including agricultural equipment, automobiles, computer equipment, general equipment, mobile equipment, packaging machinery and semi-tractors. Under the market approach market, comparables for the assets are obtained from equipment dealers, resellers, industry databases, and published price guides. The market comparables are then adjusted to the subject assets based on age, condition or type of transaction. All applicable direct and indirect costs are also considered and reflected in the final fair value determination.

 

The fair value of orchards in production was determined based on the excess earnings method under the income approach. This valuation approach assumed that the orchards’ production could be sold independently through a wholesale market rather than Harry & David’s retail channel. The excess earnings method required calculating future crop revenue as determined by multiplying the future crop volume in tons to be produced by the projected price per ton based on the USDA “Agricultural Prices” report released January 31, 2015 by the National Agricultural Statistics Services. Appropriate expenses were deducted from the sales attributable to the orchards and economic rents were charged for the return on contributory assets. The after-tax cash flows attributable to the asset were discounted back to their net present value at an appropriate rate of return and summed to calculate the value of the orchards.

 

The estimated fair value of the acquired trademarks was determined using the relief from royalty method, which is a risk-adjusted discounted cash flow approach. The relief from royalty method values an intangible asset by estimating the royalties saved through ownership of the asset. The relief from royalty method requires identifying the future revenue that would be generated by the trademark, multiplying it by a royalty rate deemed to be avoided through ownership of the asset and discounting the projected royalty savings amounts back to the acquisition date. The royalty rate used in the valuation was based on a consideration of market rates for similar categories of assets. The discount rate used in the valuation was based on the Company’s weighted average cost of capital, the riskiness of the earnings stream association with the trademarks and the overall composition of the acquired assets.

 

The estimated fair value of the acquired customer lists was determined using the excess earnings method under the income approach. This method requires identifying the future revenue that would be generated by existing customers at the time of the acquisition, considering an appropriate attrition rate based on the historical experience of the Company. Appropriate expenses are then deducted from the revenues and economic rents are charged for the return on contributory assets. The after-tax cash flows attributable to the asset are discounted back to their net present value at an appropriate intangible asset rate of return and summed to calculate the value of the customer lists.

 

Disposition of Colonial Gifts Limited

 

On December 3, 2013, the Company completed its acquisition of a controlling interest in Colonial Gifts Limited (“iFlorist”). iFlorist, located in the UK, is a direct-to-consumer marketer of floral and gift-related products sold and delivered throughout Europe. The acquisition was achieved in stages and was accounted for using the acquisition method of accounting in accordance with the FASB’s guidance regarding business combinations.

 

During the quarter ended September 27, 2015, the Company’s management committed to a plan to sell its iFlorist business in order to focus its internal resources and capital on integrating Harry & David and achieving expected synergy savings. During October 2015, the Company completed the sale of substantially all of the assets of iFlorist to Euroflorist AB (“Euroflorist”), a pan-European floral and gifting company headquartered in Malmo, Sweden. As consideration for the assets sold, the Company received an investment in Euroflorist with a fair value on the date of sale of approximately $1.5 million. The Company will account for this investment using the cost method as it does not possess the ability to exercise significant influence over Euroflorist.

 

 
10

 

 

As a result of the above, the Company determined that the iFlorist business (disposal group) met the held for sale criteria, as prescribed by FASB ASC 360-10-45-9, as of September 27, 2015. As a result, the Company compared iFlorist’s carrying amount ($3.4 million) to its fair value less cost to sell ($1.5 million), and recorded an impairment charge of $1.9 million during the period ended September 27, 2015. The Company recorded this impairment charge within “Other (income) expense, net” in the condensed consolidated statements of operations. During the quarter ended December 27, 2016, the Company completed the sale of the iFlorist business and recorded an additional loss on sale of $0.2 million.

 

Note 5 – Inventory

 

The Company’s inventory, stated at cost, which is not in excess of market, includes purchased and manufactured finished goods for sale, packaging supplies, crops, raw material ingredients for manufactured products and associated manufacturing labor and is classified as follows:

 

   

March 27,

2016

   

June 28,

2015

 
   

(in thousands)

 

Finished goods

  $ 44,319     $ 43,254  

Work-in-process

    13,698       16,020  

Raw materials

    37,389       33,889  
    $ 95,406     $ 93,163  

 

Note 6 – Goodwill and Intangible Assets

 

The following table presents goodwill by segment and the related change in the net carrying amount:

 

   

1-800-

Flowers.com

Consumer

Floral

   

BloomNet

Wire

Service

   

Gourmet

Food & Gift

Baskets (1)

   

Total

 
   

(in thousands)

 
                                 

Balance at June 28, 2015

  $ 17,582     $ -     $ 59,515     $ 77,097  

Other

    (141 )     -       -       (141 )

Balance at March 27, 2016

  $ 17,441     $ -     $ 59,515     $ 76,956  

 

 

(1)

The total carrying amount of goodwill for all periods in the table above is reflected net of $71.1 million of accumulated impairment charges, which were recorded in the Gourmet Food & Gift Baskets segment during fiscal 2009.

 

The Company’s other intangible assets consist of the following:

 

             

March 27, 2016

   

June 28, 2015

 
   

Amortization Period

   

Gross Carrying Amount

   

Accumulated Amortization

   

Net

   

Gross Carrying Amount

   

Accumulated Amortization

   

Net

 
   

(in years)

   

(in thousands)

 
                                                           

Intangible assets with determinable lives

                                                         

Investment in licenses

  14 - 16     $ 7,420     $ 5,805     $ 1,615     $ 7,420     $ 5,727     $ 1,693  

Customer lists

  3 - 10       21,144       15,601       5,543       21,815       14,595       7,220  

Other

  5 - 14       3,665       2,691       974       3,665       2,597       1,068  
                32,229       24,097       8,132       32,900       22,919       9,981  
                                                           

Trademarks with indefinite lives

              71,261       -       71,261       72,144       -       72,144  

Total identifiable intangible assets

            $ 103,490     $ 24,097     $ 79,393     $ 105,044     $ 22,919     $ 82,125  

 

Intangible assets are reviewed for impairment whenever events or changes in circumstances indicate that the carrying amount of an asset or asset group may not be recoverable. Future estimated amortization expense is as follows: remainder of fiscal 2016 - $0.3 million, fiscal 2017 - $1.5 million, fiscal 2018 - $1.3 million, fiscal 2019 - $0.7 million, fiscal 2020 - $0.6 million and thereafter - $3.7 million.

 

 
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Note 7 – Investments

 

The Company has certain investments in non-marketable equity instruments of private companies. The Company accounts for these investments using the equity method if they provide the Company the ability to exercise significant influence, but not control, over the investee. Significant influence is generally deemed to exist if the Company has an ownership interest in the voting stock of the investee between 20% and 50%, although other factors, such as representation on the investee’s Board of Directors, are considered in determining whether the equity method is appropriate. The Company records equity method investments initially at cost, and adjusts the carrying amount to reflect the Company’s share of the earnings or losses of the investee.

 

The Company’s equity method investments are comprised of a 32% interest in Flores Online, a Sao Paulo, Brazil based internet floral and gift retailer, that the Company made on May 31, 2012. The book value of this investment was $1.1 million as of March 27, 2016 and $2.9 million as of June 28, 2015, and is included in Other assets within the condensed consolidated balance sheets. The Company’s equity in the net loss of Flores Online for the quarters ended March 27, 2016 and March 29, 2015 was less than $0.1 million. During the quarter ended September 27, 2015, the Company determined that the fair value of its investment in Flores Online ($1.2 million) was below its carrying value ($2.9 million) and that this decline was other-than-temporary. As a result, the Company recorded an impairment charge of $1.7 million, which is included within “Other (income) expense, net” in the condensed consolidated statements of operations.

 

Investments in non-marketable equity instruments of private companies, where the Company does not possess the ability to exercise significant influence, are accounted for under the cost method. Cost method investments are originally recorded at cost, and are included within Other assets in the Company’s condensed consolidated balance sheets. The aggregate carrying amount of the Company’s cost method investments was $2.3 million as of March 27, 2016 (including a $1.5 million investment in Euroflorist – see Note 4 above) and $0.7 million as of June 28, 2015.

 

The Company also holds certain trading securities associated with its Non-Qualified Deferred Compensation Plan (“NQDC Plan”). These investments are measured using quoted market prices at the reporting date and are included in Other assets in the condensed consolidated balance sheets (see Note 10).

 

Each reporting period, the Company uses available qualitative and quantitative information to evaluate its investments for impairment. When a decline in fair value, if any, is determined to be other-than-temporary, an impairment charge is recorded in the consolidated statement of operations.

 

Note 8 –Debt

 

The Company’s current and long-term debt consists of the following:

 

   

March 27,

2016

   

June 28,

2015

 
   

(in thousands)

 
                 

Revolver (1)

  $ -     $ -  

Term Loan (1)

    121,126       131,813  

Bank loan (2)

    -       293  

Total debt

    121,126       132,106  

Less: current debt

    17,813       14,543  

Long-term debt

  $ 103,313     $ 117,563  

 

 

(1)

In order to finance the Harry & David acquisition, on September 30, 2014, the Company entered into a Credit Agreement with JPMorgan Chase Bank as administrative agent, and a group of lenders (the “2014 Credit Facility”), consisting of a $142.5 million five-year term loan (the “Term Loan”) with a maturity date of September 30, 2019, and a co-terminus revolving credit facility (the “Revolver”), with a seasonally adjusted limit ranging from $100.0 to $200.0 million, which may be used for working capital (subject to applicable sublimits) and general corporate purposes. The Term Loan is payable in 20 quarterly installments of principal and interest beginning in December 2014, with escalating principal payments at the rate of 10% in years one and two, 15% in years three and four, and 20% in year five, with the remaining balance of $42.75 million due upon maturity. Upon closing of the acquisition, the Company borrowed $136.7 million under the Revolver to repay amounts outstanding under the Company’s and Harry & David’s previous credit agreements, as well as to pay acquisition-related transaction costs.

 

 
12

 

 

The 2014 Credit Facility requires that while any borrowings are outstanding the Company comply with certain financial and non-financial covenants, including the maintenance of certain financial ratios. The Company was in compliance with these covenants as of March 27, 2016. Outstanding amounts under the 2014 Credit Facility bear interest at the Company’s option at either: (i) LIBOR, plus a spread of 175 to 250 basis points, as determined by the Company’s leverage ratio, or (ii) ABR, plus a spread of 75 to 150 basis points. The 2014 Credit Agreement is secured by substantially all of the assets of the Company and the Subsidiary Guarantors.

 

Future principal payments under the term loan are as follows: $3.5 million – 2016, $19.6 million – 2017, $21.4 million – 2018, $26.7 million – 2019 and $49.9 million– 2020.

 

 

(2)

Bank loan assumed through the Company’s acquisition of a majority interest in iFlorist. The Company repaid this loan during the quarter ended December 27, 2015.

 

Note 9 - Property, Plant and Equipment

 

The Company’s property, plant and equipment consists of the following:

 

   

March 27,

2016

   

June 28,

2015

 
   

(in thousands)

 

Land

    31,077     $ 31,077  

Orchards in production and land improvements

    9,072       9,028  

Building and building improvements

    55,806       55,121  

Leasehold improvements

    20,541       19,459  

Production equipment and furniture and fixtures

    68,731       63,132  

Computer and telecommunication equipment

    50,804       56,582  

Software

    129,390       150,695  

Capital projects in progress

    7,978       7,335  
      373,399       392,429  

Accumulated depreciation and amortization

    (207,846 )     (222,329 )
      165,553     $ 170,100  

 

Note 10 - Fair Value Measurements

 

Cash and cash equivalents, receivables, accounts payable and accrued expenses are reflected in the consolidated balance sheets at carrying value, which approximates fair value due to the short-term nature of these instruments. Although no trading market exists, the Company believes that the carrying amount of its debt approximates fair value due to its variable nature. The Company’s investments in non-marketable equity instruments of private companies are carried at cost and are periodically assessed for other-than-temporary impairment, when an event or circumstances indicate that an other-than-temporary decline in value may have occurred. The Company’s remaining financial assets and liabilities are measured and recorded at fair value (see table below). The Company’s non-financial assets, such as definite lived intangible assets and property, plant and equipment, are recorded at cost and are assessed for impairment when an event or circumstance indicates that an other-than-temporary decline in value may have occurred. Goodwill and indefinite lived intangibles are tested for impairment annually, or more frequently if events occur or circumstances change such that it is more likely than not that an impairment may exist, as required under the accounting standards.

 

 
13

 

 

Fair value is defined as the price that would be received to sell an asset or paid to transfer a liability, in the principal or most advantageous market for the asset or liability, in an orderly transaction between market participants at the measurement date. The authoritative guidance for fair value measurements establishes a fair value hierarchy that prioritizes the inputs to valuation techniques used to measure fair value. The hierarchy gives the highest priority to unadjusted quoted prices in active markets for identical assets or liabilities (level 1 measurements) and the lowest priority to unobservable inputs (level 3 measurements). The three levels of the fair value hierarchy under the guidance are described below:

  

 

Level 1

Valuations based on quoted prices in active markets for identical assets or liabilities that the entity has the ability to access.

 

 

Level 2

Valuations based on quoted prices for similar assets or liabilities, quoted prices in markets that are not active, or other inputs that are observable or can be corroborated by observable data for substantially the full term of the assets or liabilities.

 

 

Level 3

Valuations based on inputs that are supported by little or no market activity and that are significant to the fair value of the assets or liabilities.

  

The following table presents by level, within the fair value hierarchy, financial assets and liabilities measured at fair value on a recurring basis:

  

           

Fair Value Measurements

Assets (Liabilities)

 
   

Carrying Value

   

Level 1

   

Level 2

   

Level 3

 
                   

(in thousands)

         

Assets (liabilities) as of March 27, 2016:

                               

Trading securities held in a “rabbi trust” (1)

  $ 4,471     $ 4,471     $ -     $ -  
    $ 4,471     $ 4,471     $ -     $ -  
                                 

Assets (liabilities) as of June 28, 2015:

                               

Trading securities held in a “rabbi trust” (1)

  $ 3,118     $ 3,118     $ -     $ -  
    $ 3,118     $ 3,118     $ -     $ -  

 

 

(1)

The Company has established a Non-qualified Deferred Compensation Plan for certain members of senior management. Deferred compensation plan assets are invested in mutual funds held in a “rabbi trust” which is restricted for payment to participants of the NQDC Plan. Trading securities held in a rabbi trust are measured using quoted market prices at the reporting date and are included in Other assets, with the corresponding liability included in Other liabilities, in the consolidated balance sheets.

 

Note 11 – Income Taxes

 

At the end of each interim reporting period, the Company estimates its effective income tax rate expected to be applicable for the full year. This estimate is used in providing for income taxes on a year-to-date basis and may change in subsequent interim periods. The Company’s effective tax rate from operations for the three months and nine months ended March 27, 2016 was 37.6% and 31.7% respectively, compared to 39.5% and 35.8% in the same periods of the prior year. The effective rate for fiscal 2016 differed from the U.S. federal statutory rate of 35% primarily due to the domestic production deduction and various tax credits such as employment credits and research and development credits that were renewed by U.S. Congress in December 2015, as well as the impact of the Company’s reduced effective foreign tax rate in the UK resulting from the recent sale of iFlorist in October 2015, partially offset by state income taxes. The effective rate for fiscal 2015 differed from the U.S. federal statutory rate of 35% primarily due to state income taxes, and other permanent differences, partially offset by tax credits.

 

The Company files income tax returns in the U.S. federal jurisdiction, various state jurisdictions, and various foreign countries. The Company is currently under U.S. federal examination for fiscal 2014 while fiscal years 2012, 2013, and 2015 remain subject to U.S. federal examination. Due to ongoing state examinations and non-conformity with the U.S. federal statute of limitations for assessment, certain states remain open from fiscal 2011. The Company commenced operations in foreign jurisdictions in 2012. The Company's foreign income tax filings are open for examination by its respective foreign tax authorities, mainly Canada and the United Kingdom.

 

The Company’s policy is to recognize interest and penalties accrued on any unrecognized tax benefits as a component of income tax expense. At March 27, 2016 the Company has remaining unrecognized tax positions of approximately $0.6 million, including accrued interest and penalties of $0.1 million. The Company believes that none of its unrecognized tax positions will be resolved over the next twelve months.

 

 
14

 

 

Note 12 – Business Segments

 

The Company’s management reviews the results of the Company’s operations by the following three business segments:

 

1-800-Flowers.com Consumer Floral,

BloomNet Wire Service, and

Gourmet Food and Gift Baskets

 

Segment performance is measured based on contribution margin, which includes only the direct controllable revenue and operating expenses of the segments. As such, management’s measure of profitability for these segments does not include the effect of corporate overhead (see (*) below), nor does it include depreciation and amortization, other (income) expense, net and income taxes, or stock-based compensation and certain Harry & David acquisition/integration costs, both of which are included within corporate overhead. Assets and liabilities are reviewed at the consolidated level by management and not accounted for by segment.

 

   

Three Months Ended

   

Nine Months Ended

 

Net Revenues:

 

March 27,

2016

   

March 29,

2015

   

March 27,

2016

   

March 29, 2015

 

 
           

(in thousands)

         
                                 

Segment Net Revenues:

                               

1-800-Flowers.com Consumer Floral

  $ 113,182     $ 116,705     $ 280,956     $ 290,703  

BloomNet Wire Service

    22,517       22,950       63,740       63,071  

Gourmet Food & Gift Baskets

    99,096       92,951       595,006       539,979  

Corporate

    262       283       817       795  

Intercompany eliminations

    (850 )     (652 )     (1,890 )     (1,333 )

Total net revenues

  $ 234,207     $ 232,237     $ 938,629     $ 893,215  

 

   

Three Months Ended

   

Nine Months Ended

 

Operating Income

 

March 27,

2016

   

March 29,

2015

   

March 27,

2016

   

March 29,

2015

 
           

(in thousands)

         
                                 

Segment Contribution Margin:

                               

1-800-Flowers.com Consumer Floral

  $ 13,748     $ 12,557     $ 33,031     $ 29,334  

Bloomnet Wire Service

    7,747       7,290       22,017       20,455  

Gourmet Food & Gift Baskets

    (6,753 )     (5,413 )     88,626       82,607  

Segment Contribution Margin Subtotal

    14,742       14,434       143,674       132,396  

Corporate (a)

    (20,432 )     (22,847 )     (60,519 )     (58,824 )

Depreciation and amortization

    (7,546 )     (7,825 )     (24,279 )     (21,605 )

Operating income

  $ (13,236 )   $ (16,238 )   $ 58,876     $ 51,967  

 

(a) Corporate expenses consist of the Company’s enterprise shared service cost centers, and include, among other items, Information Technology, Human Resources, Accounting and Finance, Legal, Executive and Customer Service Center functions, as well as Stock-Based Compensation. In order to leverage the Company’s infrastructure, these functions are operated under a centralized management platform, providing support services throughout the organization. The costs of these functions, other than those of the Customer Service Center, which are allocated directly to the above categories based upon usage, are included within corporate expenses as they are not directly allocable to a specific segment.

 

 
15

 

 

Note 13 – Commitments and Contingencies

 

Legal Proceedings

 

From time to time, the Company is subject to legal proceedings and claims arising in the ordinary course of business:

 

Edible Arrangements:

 

On November 20, 2014, a complaint was filed in the United States District Court for the District of Connecticut by Edible Arrangements LLC and Edible Arrangements International, LLC, alleging that the Company’s use of the terms “Fruit Bouquets,” “Edible,” “Bouquet,” “Edible Fruit Arrangements,” Edible Arrangements,” and “DoFruit” and its use of a six petal pineapple slice design in connection with marketing and selling edible fruit arrangements constitutes trademark infringement, false designation of origin, dilution, and contributory infringement under the federal Lanham Act, 29 USC § 1114 and 1125(a), common law unfair competition, and a violation of the Connecticut Unfair Trade Practices Act, Connecticut General Statutes § 42-110b (a). The Complaint alleges Edible Arrangements has been damaged in the amount of $97,411,000. The Complaint requests a declaratory judgment in favor of Edible Arrangements, an injunction against the Company’s use of the terms and design, an accounting and payment of the Company’s profits from its sale of edible fruit arrangements, a trebling of the Company’s profits from such sales or of any damages sustained by Edible Arrangements, punitive damages, and attorneys’ fees. On November 24, 2014, the Complaint was amended to add a breach of contract claim for use of these terms and the design, based on a contract that had been entered by one of the Company’s remote subsidiaries prior to its acquisition by the Company.

 

On January 29, 2015, the Plaintiffs amended the Complaint to add one of the Company’s subsidiaries and to claim its damages were $ 101,436,000. The Company filed an Answer and a Counterclaim on February 27, 2015. The Answer asserts substantial defenses, including fair use by the Company of generic and descriptive terms, as expressly permitted under the Lanham Act, invalidity of Edible Arrangements’ trademark registrations on grounds of fraud and trademark misuse, lack of exclusive rights on the part of Edible Arrangements, functionality of the claimed design mark, acquiescence, estoppel, and Edible Arrangements’ use of the claimed trademarks in violation of the antitrust laws.

 

The Counterclaim seeks a declaratory judgment of lack of infringement and invalidity of claimed marks, cancellation of Edible Arrangements’ registrations due to its fraud and misuse, genericism, and lack of secondary meaning as to any terms deemed descriptive, and damages in an amount to be determined for violation of the antitrust provisions of the federal Sherman Act and the Connecticut Unfair Trade Practices Act.

 

By Order dated May 4, 2015, the court ordered a phasing of the case and bifurcated the antitrust Counterclaim from the infringement claims. Discovery has begun and is continuing.

 

Edible Arrangements filed a motion to dismiss the Company’s Sherman Act and Connecticut Unfair Trade Practices Act claims. The Company filed its brief in opposition to the motion to dismiss on July 10, 2015. On November 12, 2015, following oral argument before the Court, the Court denied Edible Arrangements’ motion seeking to dismiss the Company’s federal Sherman Act and Connecticut Unfair Trade Practices Act claims.  

 

The Company believes its Counterclaims to the Edible Arrangements’ claims are meritorious and that there are substantial defenses to all of the Edible Arrangements’ claims and expects to defend the claims vigorously.

 

At this time, we are unable to estimate a possible loss or range of possible loss for the aforementioned action for various reasons, including, among others: (i) the damages sought are indeterminate, (ii) the proceeding is in the early stages, and (iii) there is uncertainty as to the outcome of the pending motion. As a result of the foregoing, we have determined that the amount of possible loss or range of loss is not reasonably estimable. However, legal matters are inherently unpredictable and subject to significant uncertainties, some of which may be beyond our control.

 

Note 14. Fire at the Fannie May Warehouse and Distribution Facility

 

On November 27, 2014, a fire occurred at the Company's Maple Heights, Ohio warehouse and distribution facility. While the fire did not cause any injuries, the building was severely damaged, rendering it inoperable for the key calendar 2014 holiday season, and all Fannie May and Harry London confections in the facility were destroyed. As a result, the Company had limited supplies of its Fannie May Fine Chocolates and Harry London Chocolates products available in its retail stores as well as for its ecommerce and wholesale channels during the 2014 holiday season. While the Company implemented contingency plans to increase production for Fannie May Fine Chocolates and Harry London Chocolates products at its production facility in Canton, Ohio and to shift warehousing and distribution operations to alternate Company facilities, product availability was severely limited, impacting revenue and earnings during the fiscal second and third quarters of fiscal 2015.

 

 
16

 

 

The following table reflects the costs related to the fire and the insurance recovery and associated gain as of March 27, 2016:

 

   

Fire-related Insurance Recovery

 
   

(in thousands)

 

Loss on inventory

  $ 29,587  

Other fire related costs

    5,802  

Total fire related costs

    35,389  

Less: fire related insurance recoveries

    (55,000 )

Fire related gain

  $ (19,611 )

 

During the three months ended September 27, 2015, the Company and its insurance carrier reached final agreement, and during the three months ended December 27, 2015, the Company received all remaining proceeds from its Fannie May fire claim. The agreement, in the amount of $55.0 million, provided for: (i) recovery of raw materials and work-in-process at replacement cost, and finished goods at selling price, less costs to complete the sale and normal discounts and other charges, as well as (ii) other incremental fire-related costs. The cost of inventory lost in the fire was approximately $29.6 million, while other fire-related costs amounted to approximately $5.8 million, including incremental contracted lease and cold storage fees which were incurred by the Company until the move back into its leased facility once the landlord completed repairs, during the Company’s third quarter of fiscal 2016. The resulting gain of $19.6 million is included in “Other (income) expense, net” in the condensed consolidated statements of operations for the nine months ended March 27, 2016.

 

 
17

 

 

ITEM 2. MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS.

 

Forward Looking Statements

 

This “Management’s Discussion and Analysis of Financial Condition and Results of Operations” (MD&A) is intended to provide an understanding of our financial condition, change in financial condition, cash flow, liquidity and results of operations. The following MD&A discussion should be read in conjunction with the consolidated financial statements and notes to those statements that appear elsewhere in this Form 10-Q and in the Company’s Annual Report on Form 10-K. The following discussion contains forward-looking statements that reflect the Company’s plans, estimates and beliefs. The Company’s actual results could differ materially from those discussed or referred to in the forward-looking statements. Factors that could cause or contribute to any differences include, but are not limited to, those discussed under the caption “Forward-Looking Information and Factors That May Affect Future Results” and under Part I, Item 1A, of the Company’s Annual Report on Form 10-K under the heading “Risk Factors.”

 

Overview

 

1-800-FLOWERS.COM, Inc. and its subsidiaries (collectively, the “Company”) is a leading provider of gourmet food and floral gifts for all occasions. For the past 40 years, 1-800-FLOWERS® (1-800-356-9377 or www.1800flowers.com) has been helping deliver smiles for our customers with gifts for every occasion, including fresh flowers and the finest selection of plants, gift baskets, gourmet foods, confections, candles, balloons and plush stuffed animals. As always, our 100% Smile Guarantee® backs every gift. The company’s Celebrations® suite of services including Celebrations Passport® Free Shipping/No Service Charge program, Celebrations Rewards® and Celebrations RemindersSM, are all designed to engage with customers and deepen relationships as a one-stop destination for all celebratory and gifting occasions. In 2016, 1-800-Flowers.com was awarded a Silver Stevie “e-Commerce Customer Service” Award, recognizing the company’s innovative use of online technologies and social media to service the needs of customers. In addition, 1-800-FLOWERS.COM, Inc. was recognized as one of Internet Retailer’s Top 300 B2B e-commerce companies and was also recently named in Internet Retailer’s 2016 Top Mobile 500 as one of the world’s leading mobile commerce sites. The Company was included in Internet Retailer’s 2015 Top 500 for fast growing e-commerce companies. In 2015, 1-800-FLOWERS.COM  was named a winner of the “Best Companies to Work for in New York State” award by The New York Society for Human Resource Management (NYS-SHRM).

 

The Company’s BloomNet® international floral wire service (www.mybloomnet.net) provides a broad range of quality products and value-added services designed to help professional florists grow their businesses profitably. The 1-800-FLOWERS.COM, Inc. “Gift Shop” also includes gourmet gifts such as premium, gift-quality fruits and other gourmet items from Harry & David® (1-877-322-1200 or www.harryanddavid.com), popcorn and specialty treats from The Popcorn Factory® (1-800-541-2676 or www.thepopcornfactory.com); cookies and baked gifts from Cheryl’s® (1-800-443-8124 or www.cheryls.com); premium chocolates and confections from Fannie May® (www.fanniemay.com and www.harrylondon.com); gift baskets and towers from 1-800- Baskets.com®  (www.1800baskets.com); premium English muffins and other breakfast treats from Wolferman’s® (1-800-999-1910 or www.wolfermans.com); carved fresh fruit arrangements from FruitBouquets.com (www.fruitbouquets.com); and top quality steaks and chops from Stock Yards® (www.stockyards.com). 

 

On September 30, 2014, the Company completed its acquisition of Harry & David Holdings, Inc. (“Harry & David”), a leading multi-channel specialty retailer and producer of branded premium gift-quality fruit, gourmet food products and other gifts marketed under the Harry & David®, Wolferman’s® and Cushman’s® brands. The transaction, at a purchase price of $142.5 million, included the Harry & David’s brands and websites as well as its headquarters, manufacturing and distribution facilities and orchards in Medford, Oregon, a warehouse and distribution facility in Hebron, Ohio and 46 Harry & David retail stores located throughout the country. Harry & David’s revenues were approximately $386 million in fiscal 2014, with Adjusted EBITDA of approximately $28 million. The historical results of Harry & David, as well as applicable pro forma results are included in the Company’s Form 8-K/A filed on December 16, 2014.

 

In order to finance the acquisition, on September 30, 2014, the Company entered into a Credit Agreement with JPMorgan Chase Bank as administrative agent, and a group of lenders (the “2014 Credit Facility”), consisting of a $142.5 million five-year term loan (the “Term Loan”) with a maturity date of September 30, 2019, and a co-terminus revolving credit facility (the “Revolver”), with a seasonally adjusted limit ranging from $100.0 to $200.0 million, which may be used for working capital (subject to the applicable sublimit) and general corporate purposes.

 

 
18

 

 

Shares in 1-800-FLOWERS.COM, Inc. are traded on the NASDAQ Global Select Market, ticker symbol: FLWS.

 

Category Information

 

The following table presents the net revenues, gross profit and category contribution margin from each of the Company’s business segments, as well as consolidated EBITDA and Adjusted EBITDA and adjusted net income (loss). (Due to certain one-time items, the following Non-GAAP reconciliation tables have been included within MD&A. In order to present comparable information, the financial information for the three and nine months ended March 27, 2016 and March 29, 2015 is also being presented on a pro-forma basis to give effect to the Harry & David acquisition as if it had been completed on June 30, 2014, and to provide the estimated impact of the Fannie May warehouse fire in November 2014 on the Company’s operations. This pro-forma information has been prepared by management for informational purposes only, and is not necessarily indicative of or intended to represent the results that would have been achieved had the acquisition been consummated as of this date. The pre-acquisition operating results of Harry & David, for the three months ended September 28, 2014, included within this pro-forma information, do not reflect any operating efficiencies and/or cost savings that the Company may achieve with respect to the combined companies, but have been adjusted to give effect to non-recurring items that are directly attributable to the acquisition.)

 

 
19

 

 

    Three Months Ended  
   

March 27,

2016

   

Reported

March 29,

2015

   

Impact of Warehouse Fire

   

Impact of Purchase Accounting Adjustment to Deferred Revenue

   

Impact of Purchase Accounting Adjustment for Inventory Fair Value Step-Up

   

Impact of Harry & David Integration and Severance Costs

   

As Adjusted March 29,

2015

   

% Change

 
    (dollars in thousands)  

Net revenues:

                                                               

1-800-Flowers.com Consumer Floral

  $ 113,182     $ 116,705     $ -     $ -     $ -     $ -     $ 116,705       -3.0 %

BloomNet Wire Service

    22,517       22,950       100       -       -       -       23,050       -2.3 %

Gourmet Food & Gift Baskets

    99,096       92,951       3,338       -       -       -       96,289       2.9 %

Corporate

    262       283       -       -       -       -       283       -7.4 %

Intercompany eliminations

    (850 )     (652 )     -       -       -       -       (652 )     30.4 %

Total net revenues

  $ 234,207     $ 232,237     $ 3,438     $ -     $ -     $ -     $ 235,675       -0.6 %
                                                                 

Gross profit:

                                                               

1-800-Flowers.com Consumer Floral

  $ 45,974     $ 45,716     $ -     $ -     $ -     $ -     $ 45,716       0.6 %
      40.6 %     39.2 %     -       -       -       -       39.2 %        
                                                                 

BloomNet Wire Service

    12,390       12,574       20       -       -       -       12,594       -1.6 %
      55.0 %     54.8 %     -       -       -       -       54.6 %        
                                                                 

Gourmet Food & Gift Baskets

    38,043       36,846       888       -       -       -       37,734       0.8 %
      38.4 %     39.6 %     -       -       -       -       39.2 %        
                                                                 

Corporate (a)

    314       186       -       -       -       -       186       68.8 %
      119.8 %     65.7 %     -       -       -       -       65.7 %        
                                                                 

Total gross profit

  $ 96,721     $ 95,322     $ 908     $ -     $ -     $ -     $ 96,230       0.5 %
      41.3 %     41.0 %     26.4 %     -       -       -       40.8 %        
                                                                 

Category Contribution Margin:

                                                               

1-800-Flowers.com Consumer Floral

  $ 13,748     $ 12,557     $ -     $ -     $ -     $ -     $ 12,557       9.5 %

BloomNet Wire Service

    7,747       7,290       20       -       -       -       7,310       6.0 %

Gourmet Food & Gift Baskets

    (6,753 )     (5,413 )     955       -       -       -       (4,458 )     -51.5 %

Category Contribution Margin Subtotal

    14,742       14,434       975       -       -       -       15,409       -4.3 %

Corporate (a)

    (20,432 )     (22,847 )     -       -       -       1,730       (21,117 )     3.2 %
                                                                 

EBITDA

  $ (5,690 )   $ (8,413 )   $ 975     $ -     $ -     $ 1,730     $ (5,708 )     0.3 %
                                                                 

Add: Stock-based compensation

    1,650       1,623       -       -       -       -       1,623       -1.7 %
                                                                 

EBITDA, excluding stock-based compensation

  $ (4,040 )   $ (6,790 )   $ 975     $ -     $ -     $ 1,730     $ (4,085 )  

+1.1%

 

 

 
20

 

  

    Nine Months Ended  
   

Reported

March 27, 2016

   

Impact of Harry & David Integration Costs

   

As Adjusted March 27, 2016

   

Reported March 29, 2015

   

Impact of Warehouse Fire

   

Impact of Purchase Accounting Adjustment to Deferred Revenue

   

Impact of Purchase Accounting Adjustment for Inventory Fair Value Step-Up

   

Impact of Harry & David Acquisition Costs

   

Impact of Harry & David Integration and Severance Costs

   

Impact of Annualization of Acquisition of Harry & David

   

As Adjusted March 29, 2015

   

% Change

 
    (dollars in thousands)  

Net revenues:

                                                                                               

1-800-Flowers.com Consumer Floral

  $ 280,956     $ -     $ 280,956     $ 290,703     $ -     $ -     $ -     $ -     $ -     $ -     $ 290,703       -3.4 %

BloomNet Wire Service

    63,740       -       63,740       63,071       350       -       -       -       -       -       63,421       0.5 %

Gourmet Food & Gift Baskets

    595,006       -       595,006       539,979       16,934       1,621       -       -       -       29,393       587,927       1.2 %

Corporate

    817       -       817       795       -       -       -       -       -       -       795       2.8 %

Intercompany eliminations

    (1,890 )     -       (1,890 )     (1,333 )     -       -       -       -       -       -       (1,333 )     41.8 %

Total net revenues

  $ 938,629     $ -     $ 938,629     $ 893,215     $ 17,284     $ 1,621     $ -     $ -     $ -     $ 29,393     $ 941,513       -0.3 %

Gross profit:

                                                                                               

1-800-Flowers.com Consumer Floral

  $ 112,961     $ -     $ 112,961     $ 113,027     $ -     $ -     $ -     $ -     $ -     $ -     $ 113,027       -0.1 %
      40.2 %     -       40.2 %     38.9 %     -       -       -       -       -       -       38.9 %     -  

BloomNet Wire Service

    35,360       -       35,360       34,725       70       -       -       -       -       -       34,795       1.6 %
      55.5 %     -       55.5 %     55.1 %     -       -       -       -       -       -       54.9 %     -  

Gourmet Food & Gift Baskets

    267,650       -       267,650       240,645       6,745       1,621       4,760       -       -       12,701       266,472       0.4 %
      45.0 %     -       45.0 %     44.6 %     -       -       -       -       -       -       45.3 %     -  

Corporate (a)

    842       -       842       663       -       -       -       -       -       -       663       27.0 %
      103.1 %     -       103.1 %     83.4 %     -       -       -       -       -       -       83.4 %     -  

Total gross profit

  $ 416,813     $ -     $ 416,813     $ 389,060     $ 6,815     $ 1,621     $ 4,760     $ -     $ -     $ 12,701     $ 414,957       0.4 %
      44.4 %     -       44.4 %     43.6 %     39.4 %     -       -       -       -       -       44.1 %        

Category Contribution Margin:

                                                                                               

1-800-Flowers.com Consumer Floral

  $ 33,031     $ -     $ 33,031     $ 29,334     $ -     $ -     $ -     $ -     $ -     $ -     $ 29,334       12.6 %

BloomNet Wire Service

    22,017               22,017       20,455       70       -       -       -       -       -       20,525       7.3 %

Gourmet Food & Gift Baskets

    88,626               88,626       82,607       6,486       1,621       4,760       -       -       (7,441 )     88,033       0.7 %

Category Contribution Margin Subtotal

    143,674       -       143,674       132,396       6,556       1,621       4,760       -       -       (7,441 )     137,892       4.2 %

Corporate (a)

    (60,519 )     828       (59,691 )     (58,824 )     -       -       -       4,062       2,135       (7,397 )     (60,024 )     -0.6 %
                                                                                                 

EBITDA

  $ 83,155     $ 828     $ 83,983     $ 73,572     $ 6,556     $ 1,621     $ 4,760     $ 4,062     $ 2,135     $ (14,838 )   $ 77,868       7.9 %
                                                                                                 

Add: Stock-based compensation

    4,831       -       4,831       4,405       -       -       -       -       -       -       4,405       -9.7 %
                                                                                                 

EBITDA, excluding stock-based compensation

  $ 87,986     $ 828     $ 88,814     $ 77,977     $ 6,556     $ 1,621     $ 4,760     $ 4,062     $ 2,135     $ (14,838 )   $ 82,273       8.0 %

  

 

 
21

 

 

   

Three Months Ended

   

Nine Months Ended

 

Reconciliation of net income (loss) to adjusted net income (loss) attributable to 1-800-FLOWERS.COM, Inc.:

 

March 27, 2016

   

March 29, 2015

   

March 27, 2016

   

March 29, 2015

 
    (in thousands, except per share data)  
       

Net income (loss)

  $ (9,126 )   $ (10,813 )   $ 46,922     $ 30,149  

Less: Net loss attributable to noncontrolling interest

            (318 )     (1,007 )     (877 )

Income (loss) attributable to 1-800-FLOWERS.COM, Inc.

    (9,126 )     (10,495 )     47,929       31,026  

Add back: Annualization of net loss attributable to Harry & David (b)

                            (11,668 )

Add back: Loss on sale/impairment of iFlorist

                    1,169          

Add back: Impairment of foreign equity method investment, net of tax

                    1,089          

Add back: Harry & David integration costs, net of tax

            1,236       522       1,385  

Add back: Harry & David acquisition costs, net of tax

            77               2,636  

Add back: Harry & David Purchase accounting adjustment to deferred revenue, net of tax

                            1,052  

Add back: Harry & David Purchase accounting adjustment for inventory fair value step-up, net of tax

                            3,088  

Add back: Impact of warehouse fire, net of tax

            726               4,253  

Deduct: Gain from insurance recovery on warehouse fire, net of tax

                    (12,361 )        

Adjusted income (loss) attributable to 1-800-FLOWERS.COM, Inc.

  $ (9,126 )   $ (8,456 )   $ 38,348     $ 31,772  
                                 

Income (loss) per common share attributable to 1-800-FLOWERS.COM, Inc.

                               

Basic

  $ (0.14 )   $ (0.16 )   $ 0.74     $ 0.48  

Diluted

  $ (0.14 )   $ (0.16 )   $ 0.71     $ 0.46  
                                 

Adjusted net income (loss) per common share attributable to 1-800-FLOWERS.COM, Inc.

                               

Basic

  $ (0.14 )   $ (0.13 )   $ 0.59     $ 0.49  

Diluted

  $ (0.14 )   $ (0.13 )   $ 0.57     $ 0.47  
                                 

Weighted average shares used in the calculation of net income (loss) and adjusted net income (loss) per common share attributable to 1-800-FLOWERS.COM, Inc.

                               

Basic

    64,678       64,909       64,724       64,433  

Diluted

    64,678       64,909       67,053       67,134  

 

 
22

 

 

   

Three Months Ended

   

Nine Months Ended

 

Reconciliation of net income (loss) attributable to 1-800-Flowers.com, Inc. to Adjusted EBITDA, excluding stock-based compensation(b):

 

March 27, 2016

   

March 29, 2015

   

March 27, 2016

   

March 29, 2015

 
      (in thousands, except per share data)  
         

Income (loss) attributable to 1-800-FLOWERS.COM, Inc.

  $ (9,126 )   $ (10,495 )   $ 47,929     $ 31,026  

Add:

                               

Interest expense and other, net

    1,384       1,631       5,903       5,022  

Depreciation and amortization

    7,546       7,825       24,279       21,605  

Income tax expense

                    21,813       16,796  

Loss on sale/impairment of iFlorist

                    2,121          

Impairment of foreign equity method investment

                    1,728          

Less:

                               

Net loss attributable to noncontrolling interest

            318       1,007       877  

Income tax benefit

    5,494       7,056                  

Gain from insurance recovery on warehouse fire

                    19,611          

EBITDA

    (5,690 )     (8,413 )     83,155       73,572  

Add: Stock-based compensation

    1,650       1,623       4,831       4,405  

EBITDA, excluding stock-based compensation

    (4,040 )     (6,790 )     87,986       77,977  

Add: Impact of warehouse fire

            975               6,556  

Add: Purchase accounting adjustment to deferred revenue

                            1,621  

Add: Purchase accounting adjustment for inventory fair value step-up

                            4,760  

Add: Acquisition costs

                            4,062  

Add: Integration & severance costs

            1,730       828       2,135  

Add: EBITDA attributable to Harry & David ( pre-acquisition: three months ended 9/28/14 (b) )

                            (14,838 )

Adjusted EBITDA, excluding stock-based compensation

  $ (4,040 )   $ (4,085 )   $ 88,814     $ 82,273  

 

(a)

Corporate expenses consist of the Company’s enterprise shared service cost centers, and include, among other items, Information Technology, Human Resources, Accounting and Finance, Legal, Executive and Customer Service Center functions, as well as Stock-Based Compensation. In order to leverage the Company’s infrastructure, these functions are operated under a centralized management platform, providing support services throughout the organization. The costs of these functions, other than those of the Customer Service Center, which are allocated directly to the above categories based upon usage, are included within corporate expenses as they are not directly allocable to a specific segment.

 

(b)

Performance is measured based on segment contribution margin or segment Adjusted EBITDA, reflecting only the direct controllable revenue and operating expenses of the segments. As such, management’s measure of profitability for these segments does not include the effect of corporate overhead, described above, depreciation and amortization, other income (net), nor does it include one-time charges or gains. Management utilizes EBITDA, and adjusted financial information, as a performance measurement tool because it considers such information a meaningful supplemental measure of its performance and believes it is frequently used by the investment community in the evaluation of companies with comparable market capitalization. The Company also uses EBITDA and adjusted financial information as one of the factors used to determine the total amount of bonuses available to be awarded to executive officers and other employees. The Company’s credit agreement uses EBITDA and adjusted financial information to measure compliance with covenants such as interest coverage and debt incurrence. EBITDA and adjusted financial information is also used by the Company to evaluate and price potential acquisition candidates. EBITDA and adjusted financial information have limitations as an analytical tool, and should not be considered in isolation or as a substitute for analysis of the Company's results as reported under GAAP. Some of these limitations are: (a) EBITDA does not reflect changes in, or cash requirements for, the Company's working capital needs; (b) EBITDA does not reflect the significant interest expense, or the cash requirements necessary to service interest or principal payments, on the Company's debts; and (c) although depreciation and amortization are non-cash charges, the assets being depreciated and amortized may have to be replaced in the future, and EBITDA does not reflect any cash requirements for such capital expenditures. Because of these limitations, EBITDA should only be used on a supplemental basis combined with GAAP results when evaluating the Company's performance.

 

 
23

 

 

Results of Operations

 

Net Revenues

 

   

Three Months Ended

   

Nine Months Ended

 
   

March 27,

2016

   

March 29,

2015

   

% Change

   

March 27,

2016

   

March 29,

2015

   

% Change

 
   

(dollars in thousands)

         

Net revenues:

                                               

E-Commerce

  $ 179,413     $ 177,903       0.8%     $ 696,371     $ 671,023       3.8%  

Other

    54,794       54,334       0.8%       242,258       222,192       9.0%  

Total net revenues

    234,207       232,237       0.8%       938,629       893,215       5.1%  

 

Net revenues consist primarily of the selling price of the merchandise, service or outbound shipping charges, less discounts, returns and credits.

 

Net revenues increased 0.8% during the three months ended March 27, 2016, compared to the same period of the prior year as a result of the incremental revenue resulting from the earlier timing of the Easter holiday which occurred in the third quarter of fiscal 2016 compared to the fourth quarter of fiscal 2015 of approximately $7.4 million, and the recovery of Gourmet Foods & Gift Baskets revenue lost in the prior year period due to the Thanksgiving Day Fannie May warehouse fire of approximately $3.4 million, partially offset by the impact of the dispositions of Fine Stationery in June 2015 and iFlorist in October 2015, which, on a combined basis, generated $3.4 million of incremental revenues in the prior year period, and the decline in the Consumer Floral segment due to the Sunday date placement of Valentine’s Day.

 

Net Revenues increased 5.1% during the nine months ended March 27, 2016, compared to the same period of the prior year as a result of growth within the Gourmet Food and Gift Baskets segment, due to the incremental revenue generated by Harry & David, which was acquired on September 30, 2014, the impact on prior year revenues of the Thanksgiving Day Fannie May warehouse fire, organic growth of Cheryl’s and 1-800-Baskets wholesale gift business, and the incremental revenue resulting from the earlier Easter holiday, partially offset by the impact of the Sunday date placement of Valentine’s Day, as well as the dispositions of the iFlorist and Fine Stationery businesses during October 2015 and June 2015, respectively (which generated $10.4 million of incremental revenues in the prior year period).

 

E-commerce revenues (combined online and telephonic) increased by 0.8% during the three months ended March 27, 2016, compared to the same period of the prior year, as a result of the incremental revenue resulting from the timing of the Easter holiday which occurred on March 27, 2016 in fiscal 2016 compared to April 5, 2015 in fiscal 2015, and the recovery of Gourmet Foods & Gift Baskets revenue lost in the prior year period due to the Thanksgiving Day Fannie May warehouse fire, partially offset by the impact of the dispositions of Fine Stationery in June 2015 and iFlorist in October 2015, and the anticipated decline in the Consumer Floral segment, due to the Sunday date placement of Valentine’s Day. During the three months ended March 27, 2016, the Company fulfilled approximately 2,860,000 orders through its e-commerce sales channels (online and telephonic sales), compared to approximately 2,722,000 during the same period of the prior year, while the average order value decreased to $62.74 during the three months ended March 27, 2016 from $65.37 during the same period of the prior year.

 

E-commerce revenues increased 3.8%, during the nine months ended March 27, 2016 compared to the same period of the prior year, as a result of growth within the Gourmet Food and Gift Baskets segment, as a result of the incremental revenue generated by Harry & David, which was acquired on September 30, 2014, the impact on prior year revenues of the Thanksgiving Day Fannie May warehouse fire, and the incremental revenue resulting from the earlier Easter holiday, partially offset by the impact of the dispositions of Fine Stationery in June 2015 and iFlorist in October 2015, and the anticipated decline in the Consumer Floral segment, due to the Sunday date placement of Valentine’s Day. The Company fulfilled approximately 9,508,000 orders during the nine months ended March 27, 2016, compared to approximately 9,243,000 during the same period of the prior year, through its e-commerce sales channels (online and telephonic sales), while the average order value increased to $73.24 during the nine months ended March 27, 2016 from $72.60 during the same period of the prior year.

 

 
24

 

 

Other revenues are comprised of the Company’s BloomNet Wire Service segment, as well as the wholesale and retail channels of its 1-800-Flowers.com Consumer Floral and Gourmet Food and Gift Baskets segments. Other revenues increased by 0.8% during the three months ended March 27, 2016, compared to the same period of the prior year, primarily due to growth within the Gourmet Food and Gift Baskets segment, due to the incremental revenue resulting from the timing of the Easter holiday, and the impact on prior year revenues of the Thanksgiving 2014 Fannie May warehouse fire, partially offset by the Sunday date placement of Valentine’s Day.

 

Other revenues increased by 9.0% during the nine months ended March 27, 2016, compared to the same period of the prior year, due to growth within the Gourmet Food and Gift Baskets segment, resulting from the incremental revenue generated by Harry & David, which was acquired on September 30, 2014, the incremental revenue resulting from the timing of the Easter holiday, organic growth of Cheryl’s and 1-800-Baskets wholesale gift business, and the impact on prior year revenues of the Thanksgiving 2014 Fannie May warehouse fire, partially offset by the Sunday date placement of Valentine’s Day.

 

The 1-800-Flowers.com Consumer Floral segment includes the operations of the 1-800-Flowers.com brand, which derives revenue from the sale of consumer floral products through its e-commerce sales channels (telephonic and online sales) and royalties from its franchise operations, as well as iFlorist, a UK based e-commerce retailer of floral products (through the date of its disposition in October 2015), and Fine Stationery, an e-commerce retailer of stationery products (through the date of its disposition in June 2015). Net revenues decreased 3.0% and 3.4%, respectively, during the three and nine months ended March 27, 2016, in comparison to the same periods of the prior year, as a result of lower order volume resulting from the Sunday date placement of Valentine’s Day, and the dispositions of iFlorist and Fine Stationery, partially offset by the timing impact of the earlier Easter holiday of approximately $1.7 million.

 

The BloomNet Wire Service segment includes revenues from membership fees as well as other product and service offerings to florists. Net revenues decreased 1.9% during the three months ended March 27, 2016 compared to the same period of the prior year primarily as a result of the Sunday date placement of Valentine’s Day. Net revenues for the for the nine months ended March 27, 2016, increased 1.1% compared to the same period of the prior year, due to a combination of higher wholesale volume and BloomNet initiatives including the implementation of a new florist transaction program in the 3rd quarter of fiscal 2015.

 

The Gourmet Food & Gift Baskets segment includes the operations of Harry & David, Wolferman’s, Stockyards, Cheryl’s, Fannie May, Harry London, The Popcorn Factory and 1-800-Baskets/DesignPac. Revenue is derived from the sale of gourmet fruits, cookies, baked gifts, premium chocolates and confections, gourmet popcorn, gift baskets, and prime steaks and chops through the Company’s e-commerce sales channels (telephonic and online sales) and company-owned and operated retail stores under the Harry & David, Cheryl’s and Fannie May brand names, as well as wholesale operations. Net revenues increased 6.6% during the three months ended March 27, 2016 compared to the same period of the prior year, due to the incremental revenue resulting from the earlier timing of the Easter holiday of approximately $5.8 million, and the impact on prior year revenues lost as a result of the Thanksgiving 2014 Fannie May warehouse fire, offset in part by the Sunday date placement of Valentine’s Day. Net revenues for the nine months ended March 27, 2016 increased 10.2% compared to the same period of the prior year, as a result of the incremental revenue generated by Harry & David, which was acquired on September 30, 2014, incremental revenue resulting from the earlier timing of the Easter holiday, and the impact on prior year revenues of the Thanksgiving Day Fannie May warehouse fire.

 

Gross Profit

 

   

Three Months Ended

   

Nine Months Ended

 
   

March 27,

2016

   

March 29, 2015

   

% Change

   

March 27,

2016

   

March 29, 2015

   

% Change

 
   

(dollars in thousands)

         
                                                 

Gross profit

    96,721       95,322       1.5%       416,813       389,060       7.1%  

Gross margin %

    41.3 %     41.0 %             44.4 %     43.6 %        

 

Gross profit consists of net revenues less cost of revenues, which is comprised primarily of florist fulfillment costs (fees paid directly to florists), the cost of floral and non-floral merchandise sold from inventory or through third parties, and associated costs including inbound and outbound shipping charges. Additionally, cost of revenues include labor and facility costs related to direct-to-consumer and wholesale production operations.

 

 
25

 

 

Gross profit increased 1.5% during the three months ended March 27, 2016, compared to the same period of the prior year, as a result of: (i) the aforementioned revenue growth resulting from the earlier timing of the Easter holiday, (ii) the recovery of Gourmet Foods & Gift Baskets revenues and associated gross profit lost in the prior year period due to the Thanksgiving Day Fannie May warehouse fire, and (iii) synergy savings resulting from the integration of Harry & David, partially offset by the anticipated decline in sales, and associated gross profit as a result of the Sunday date placement of Valentine’s Day, as well as the impact of the dispositions of Fine Stationery in June 2015 and iFlorist in October 2015. Gross margin percentage increased 30 basis points to 41.3% during the three months ended March 27, 2016, in comparison to the same period of the prior year due to synergy savings resulting from the integration of Harry & David, and the dispositions of iFlorist and Fine Stationery businesses which carried lower gross margins.

 

Gross profit increased 7.1% during the nine months ended March 27, 2016, compared to the same period of the prior year, primarily as a result of the incremental revenue and associated gross margins generated by Harry & David, which was acquired on September 30, 2014, the recovery from the Thanksgiving Day Fannie May warehouse fire, and the impact of the earlier timing of the Easter holiday, partially offset by the impact of the Sunday date placement of Valentine’s Day and the dispositions of iFlorist and Fine Stationery in October 2015 and June 2015, respectively. Gross margin percentage increased 80 basis points to 44.4% during the nine months ended March 27, 2016, in comparison to the same period of the prior year due to synergy savings resulting from the integration of Harry & David, the mix of sales associated with the recovery from the warehouse fire, higher margins earned by Harry & David, and the dispositions of iFlorist and Fine Stationery businesses which carried lower gross margins.

 

The 1-800-Flowers.com Consumer Floral segment gross profit increased by 0.6% during the three months ended March 27, 2016, in comparison to the same period of the prior year, while gross margin percentage increased 140 basis points to 40.6% due to synergistic savings which reduced shipping costs, as well as sourcing improvements, and reductions in customer service issues and discounts, which more than offset the loss of margin caused by the Sunday date placement of Valentine’s Day (partially offset by the benefit from the timing of the Easter holiday) and the dispositions of Fine Stationery and iFlorist in June 2015 and October 2015, respectively.

 

The 1-800-Flowers.com Consumer Floral segment gross profit during the nine months ended March 27, 2016 was consistent with the same period of the prior year, while gross margin percentage increased 130 basis points as the timing of the earlier Easter Holiday and the benefit of synergy savings due to integration initiatives, which reduced shipping costs, as well as sourcing improvements and reductions in discounts, offset the loss of gross profit due to the dispositions of iFlorist and Fine Stationery, and the loss of margin caused by the Sunday date placement of Valentine’s Day.

 

The BloomNet Wire Service segment gross profit decreased by 1.5% during the three months ended March 27, 2016 due to the revenue decline related to the aforementioned Sunday date placement of Valentine’s Day, while gross margin percentage increased 20 basis points to 55.0%, as a result of sales mix. During the nine months ended March 27, 2016, gross profit increased 1.8% and gross margin percentage increased 40 basis points to 55.5%, as a result of sales mix, which included an increase in higher margin membership fees.

 

The Gourmet Food & Gift Baskets segment gross profit increased 3.2% during the three months ended March 27, 2016, compared to the same period of the prior year due to the incremental gross margin resulting from the earlier timing of the Easter holiday and recovery of revenues and associated gross profit lost in the prior year period due to the Thanksgiving Day Fannie May warehouse fire, partially offset by an unfavorable gross margin percentage which decreased 120 basis points to 38.4%, due to product mix and increased discounts and markdowns.

 

During the nine months ended March 27, 2016, Gourmet Food & Gift Baskets segment gross profit increased 11.2% and 40 basis points to 45.0%, compared to the same period of the prior year as a result of the incremental revenue and associated gross margins generated by Harry & David, which was acquired on September 30, 2014, the incremental gross margin resulting from the earlier timing of the Easter holiday, and the recovery from the Thanksgiving Day Fannie May warehouse fire.

 

 
26

 

 

Marketing and Sales Expense

 

   

Three Months Ended

   

Nine Months Ended

 
   

March 27,

2016

   

March 29,

2015

   

 

% Change

   

March 27,

2016

   

March 29,

2015

   

 

% Change

 
   

(dollars in thousands)

         
                                                 

Marketing and sales

    71,502       70,574       1.3 %     243,567       228,172       6.7 %

Percentage of net revenues

    30.5 %     30.4 %             25.9 %     25.5 %        

 

Marketing and sales expense consists primarily of advertising and promotional expenditures, catalog costs, online portal and search costs, retail store and fulfillment operations (other than costs included in cost of revenues) and customer service center expenses, as well as the operating expenses of the Company’s departments engaged in marketing, selling and merchandising activities.

 

Marketing and sales expense increased 1.3% during the three months ended March 27, 2016, compared to the same period of the prior year, primarily due to the efforts of Harry & David and Fannie May to spur demand, partially offset by improved marketing efficiency within the Consumer Floral segment.

 

Marketing and sales expense increased 6.7% during the nine months ended March 27, 2016, compared to the same period of the prior year, as a result of the incremental marketing expenses of Harry & David, which was acquired on September 30, 2014. Similarly, as a percentage of net revenues, marketing and selling expenses increased from 25.5% during the nine months ended March 29, 2015 to 25.9% during the nine months ended March 27, 2016 as a result of the Harry & David business which was acquired on September 30, 2104.

 

Technology and Development Expense

 

   

Three Months Ended

   

Nine Months Ended

 
   

March 27,

2016

   

March 29,

2015

   

 

% Change

   

March 27,

2016

   

March 29,

2015

   

 

% Change

 
   

(dollars in thousands)

         
                                                 

Technology and development

    9,903       10,389       -4.7 %     29,059       25,318       14.8 %

Percentage of net revenues

    4.2 %     4.5 %             3.1 %     2.8 %        

 

Technology and development expense consists primarily of payroll and operating expenses of the Company’s information technology group, costs associated with its websites, including hosting, design, content development and maintenance and support costs related to the Company’s order entry, customer service, fulfillment and database systems.

 

Technology and development expenses decreased 4.7% during the three months ended March 27, 2016, compared to the same period of the prior year, as a result of favorable labor costs, partially offset by increased license and maintenance costs.

 

Technology and development expenses increased 14.8% during the nine months ended March 27, 2016, compared to the same period of the prior year, primarily due to the technology and development costs of Harry & David, which was acquired on September 30, 2014. Similarly, as a percentage of net revenues, technology and development expenses increased from 2.8% during the nine months ended March 29, 2015 to 3.1% during the nine months ended March 27, 2016 as a result of the Harry & David business which was acquired on September 30, 2014.

 

 
27

 

 

General and Administrative Expense

 

   

Three Months Ended

   

Nine Months Ended

 
   

March 27,

2016

   

March 29,

2015

   

 

% Change

   

March 27,

2016

   

March 29,

2015

   

 

% Change

 
   

(dollars in thousands)

         
                                                 

General and administrative

    21,006       22,772       -7.8 %     61,032       61,998       -1.6 %

Percentage of net revenues

    9.0 %     9.8 %             6.5 %     6.9 %        

 

General and administrative expense consists of payroll and other expenses in support of the Company’s executive, finance and accounting, legal, human resources and other administrative functions, as well as professional fees and other general corporate expenses.

 

General and administrative expense decreased 7.8% during the three months ended March 27, 2016 compared to the same period of the prior year, primarily as a result of integration expenses related to Harry & David of $1.7 million in the prior year. Similarly, as a percentage of net revenues, general and administrative expenses decreased from 9.8% during the three months ended March 29, 2015 to 9.0% during the three months ended March 27, 2016 as a result of the aforementioned Harry & David integration expenses incurred in the prior year period.

 

General and administrative expense decreased 1.6% during the nine months ended March 27, 2016, compared to the same period of the prior year, as result of synergistic savings, as well as a decreases in performance based bonuses, partially offset by the incremental general and administrative expenses of Harry & David, which was acquired on September 30, 2014. Similarly, as a percentage of net revenues, general and administrative expenses decreased from 6.9% during the nine months ended March 29, 2015 to 6.5% during the nine months ended March 27, 2016 as a result of synergy savings, a decrease in performance based bonuses and integration expenses incurred in the prior year period, partially offset by the incremental general and administrative expenses of Harry & David, which was acquired on September 30, 2014.

 

Depreciation and Amortization Expense

 

   

Three Months Ended

   

Nine Months Ended

 
   

March 27,

2016

   

March 29,

2015

   

 

% Change

   

March 27,

2016

   

March 29,

2015

   

 

% Change

 
   

(dollars in thousands)

         
                                                 

Depreciation and amortization

    7,546       7,825       -3.6 %     24,279       21,605       12.4 %

Percentage of net revenues

    3.2 %     3.4 %             2.6 %     2.4 %        

 

Depreciation and amortization expense decreased by 3.6% during the three months ended March 27, 2016, in comparison to the same period of the prior year due to dispositions of Fine Stationery in June 2015 and iFlorist in October 2015. Depreciation and amortization expense increased 12.4% during the nine months ended March 27, 2016, in comparison to the same period of the prior year, as a result of the incremental depreciation and amortization expenses of Harry & David, acquired on September 30, 2014, including the impact of the additional intangibles amortization, as well as a result of the Company’s technology improvements.

 

Interest Expense, net

 

   

Three Months Ended

   

Nine Months Ended

 
   

March 27,

2016

   

March 29,

2015

   

 

% Change

   

March 27,

2016

   

March 29,

2015

   

 

% Change

 
   

(dollars in thousands)

         
                                                 

Interest expense, net

    1,239       1,513       -18.1 %     5,292       4,322       22.4 %

 

Interest expense, net consists primarily of interest expense and amortization of deferred financing costs attributable to the Company’s credit facility, net of income earned on the Company’s available cash balances.

 

 
28

 

 

Interest expense, net decreased during the three months ended March 27, 2016 in comparison to the same period of the prior year, as a result of scheduled repayments of term debt used to finance the Harry & David acquisition.

 

Interest expense, net increased during the nine months ended March 27, 2016 in comparison to the same period of the prior year, as a result of the additional interest expense and deferred financing costs associated with the term debt used to finance the Harry & David acquisition, entered into on September 30, 2014 and the additional interest expense on the Company’s revolver to fund the working capital requirements of Harry & David during the first quarter of the current fiscal year.

 

Other (income) expense, net

   

Three Months Ended

   

Nine Months Ended

 
   

March 27,

2016

   

March 29,

2015

   

% Change

   

March 27,

2016

   

March 29,

2015

   

% Change

 
   

(dollars in thousands)

         
                                                 

Other (income) expense, net

    145       118       22.9 %     (15,151 )     700       (2264.4% )

 

Other (income) expense, net for the three months ended March 27, 2016 consists primarily of the Company’s Non-Qualified Deferred Compensation Plan and its equity interest in Flores Online.

 

Other (income) expense, net for the nine months ended March 27, 2016 consists primarily of a $19.6 million gain on insurance recoveries related to the Fannie May warehouse fire, offset by a $2.1 million impairment of iFlorist assets held for sale and loss on sale, a $1.7 million impairment of the Flores Online investment, and a decline in the value of Non-qualified deferred compensation investments.

 

Income Taxes 

 

The Company recorded income tax benefit of $5.5 million and income tax expense of $21.8 million, during the three and nine months ended March 27, 2016, respectively, compared to income tax benefit of $7.1 million and income tax expense of $16.8 million, respectively for the same periods of the prior year. The Company’s effective tax rate from operations for the three months and nine months ended March 27, 2016 was 37.6% and 31.7% respectively, compared to 39.5% and 35.8% in the same periods of the prior year. The effective rate for fiscal 2016 differed from the U.S. federal statutory rate of 35% primarily due to the domestic production deduction and various tax credits such as employment credits and research and development credits that were renewed by U.S. Congress in December 2015, as well as the impact of the Company’s reduced effective foreign tax rate in the UK resulting from the sale of iFlorist in October 2015, partially offset by state income taxes. The effective rate for fiscal 2015 differed from the U.S. federal statutory rate of 35% primarily due to state income taxes, and other permanent differences, partially offset by tax credits. At March 27, 2016 the Company has remaining unrecognized tax positions of approximately $0.6 million, including accrued interest and penalties of $0.1 million. The Company believes that none of its unrecognized tax positions will be resolved over the next twelve months.

 

Liquidity and Capital Resources

 

Cash Flows

 

At March 27, 2016, the Company had working capital of $63.5 million, including cash and cash equivalents of $61.7 million, compared to working capital of $31.5 million, including cash and cash equivalents of $27.9 million, at June 28, 2015. Note that the June 28, 2015 working capital balance has been restated due to the adoption of ASU No. 2015-17, which reclassified $4.9 million of current deferred tax assets within long-term deferred tax liabilities, resulting in a corresponding reduction in working capital.

 

Net cash provided by operating activities of $77.0 million for the nine months ended March 27, 2016, was primarily attributable to the Company’s net income during the period, adjusted by non-cash charges for depreciation/amortization, stock based compensation and the impairments/sale of iFlorist and a foreign equity investment, as well as seasonal changes in working capital, including cash provided by changes in accounts payable and accrued expenses and the collection of the Fannie May fire insurance settlement, partially offset by increases in accounts receivable primarily related to Easter sales and inventory as a result of pre-positioning of inventory.

 

 
29

 

 

Net cash used in investing activities of $20.0 million for the nine months ended March 27, 2016, was primarily attributable to capital expenditures related to the Company's technology infrastructure, as well as improvements and equipment purchases within the Gourmet Food & Gift Baskets segment.

 

Net cash used in financing activities of $23.2 million for the nine months ended March 27, 2016 was primarily for term debt repayments of $11.0 million and the acquisition of $13.0 million of treasury stock. As of March 27, 2016, there were no borrowings outstanding under the Company’s revolving credit facility.

 

Credit Facility

 

In order to finance the acquisition of Harry & David, on September 30, 2014, the Company entered into a Credit Agreement with JPMorgan Chase Bank as administrative agent, and a group of lenders (the “2014 Credit Facility”), consisting of a $142.5 million five-year term loan (the “Term Loan”) with a maturity date of September 30, 2019, and a co-terminus revolving credit facility (the “Revolver”), with a seasonally adjusted limit ranging from $100.0 to $200.0 million, which may be used for working capital (subject to applicable sublimits) and general corporate purposes. The Term Loan is payable in 20 quarterly installments of principal and interest beginning in December 2014, with escalating principal payments at the rate of 10% in years one and two, 15% in years three and four, and 20% in year five, with the remaining balance of $42.75 million due upon maturity. Upon closing of the acquisition, the Company borrowed $136.7 million under the Revolver to repay amounts outstanding under the Company’s and Harry & David’s previous credit agreements, as well as to pay acquisition-related transaction costs.

 

The 2014 Credit Facility requires that while any borrowings are outstanding the Company comply with certain financial and non-financial covenants, including the maintenance of certain financial ratios. Outstanding amounts under the 2014 Credit Facility will bear interest at the Company’s option at either: (i) LIBOR, plus a spread of 175 to 250 basis points, as determined by the Company’s leverage ratio, or (ii) ABR, plus a spread of 75 to 150 basis points. The 2014 Credit Agreement is secured by substantially all of the assets of the Company and the Subsidiary Guarantors.

 

Despite the current challenging economic environment, the Company believes that cash flows from operations along with available borrowings from its 2014 Credit Facility will be a sufficient source of liquidity. Due to the seasonal nature of the Company’s business, and its continued expansion into non-floral products, including the acquisition of Harry & David, the Thanksgiving through Christmas holiday season, which falls within the Company’s second fiscal quarter, is expected to generate nearly 50% of the Company’s annual revenues, and all of its earnings. As a result, the Company generated significant cash from operations during its second quarter, which is utilizing for operating needs during its fiscal third and fourth quarters, after which time the Company expects to borrow against its Revolver to fund pre-holiday manufacturing and inventory purchases during the first quarter of fiscal 2017. Borrowings under the Revolver will typically peak in November, at which time cash generated from operations during the Christmas holiday shopping season are expected to again enable the Company to repay working capital borrowings prior to the end of its second quarter of fiscal 2017.

 

Stock Repurchase Program

 

The Company has a stock repurchase plan through which purchases can be made from time to time in the open market and through privately negotiated transactions, subject to general market conditions. The repurchase program is financed utilizing available cash. In June 2015, the Company’s Board of Directors authorized an increase of $25 million to its stock repurchase plan. As of March 27, 2016, $14.3 million remains authorized under the plan.

 

Contractual Obligations

 

There have been no material changes outside the ordinary course of business related to the Company’s contractual obligations as discussed in the Annual Report on Form 10-K for the year ended June 28, 2015.

 

Critical Accounting Policies and Estimates

 

As disclosed in the Company’s Annual Report on Form 10-K for the fiscal year ended June 28, 2015, the discussion and analysis of the Company’s financial condition and results of operations are based upon the consolidated financial statements of 1-800-FLOWERS.COM, Inc., which have been prepared in conformity with U.S. generally accepted accounting principles. The preparation of these financial statements requires management to make estimates and assumptions that affect the reported amounts of assets, liabilities, revenues and expenses and related disclosure of contingent assets and liabilities. Management bases its estimates and assumptions on historical experience and on various other factors that are believed to be reasonable under the circumstances, and management evaluates its estimates and assumptions on an ongoing basis. Actual results may differ from these estimates under different assumptions or conditions. The Company’s most critical accounting policies relate to revenue recognition, accounts receivable, inventory, goodwill, other intangible assets and long-lived assets and income taxes. There have been no significant changes to the assumptions and estimates related to the Company’s critical accounting policies, since June 28, 2015.

 

 
30

 

 

Recent Accounting Pronouncements

 

In May 2014, the FASB issued ASU No. 2014-09, “Revenue from Contracts with Customers.” This amended guidance will enhance the comparability of revenue recognition practices and will be applied to all contracts with customers. Expanded disclosures related to the nature, amount, timing, and uncertainty of revenue that is recognized are requirements under the amended guidance. This guidance will be effective for the Company’s fiscal year ending June 30, 2019 and may be applied retrospectively. The Company is currently evaluating the potential impact of adopting this guidance on our consolidated financial statements.

 

In April 2015, the Financial Accounting Standards Board (“FASB”) issued ASU No. 2015-05, “Customer's Accounting for Fees Paid in a Cloud Computing Arrangement.” This standard provides guidance to help entities determine whether a cloud computing arrangement contains a software license that should be accounted for as internal-use software or as a service contract. Upon adoption, an entity has the option to apply the provisions of ASU 2015-05 either prospectively to all arrangements entered into or materially modified, or retrospectively. This standard is effective for the Company’s fiscal year ending July 2, 2017. The Company is currently evaluating the potential impact of adopting this guidance on our consolidated financial statements.

 

In April 2015, the FASB issued ASU No. 2015-03, “Simplifying the Presentation of Debt Issuance Costs,” which amends ASC 835-30, “Interest – Imputation of Interest.” In order to simplify the presentation of debt issuance costs, ASU No. 2015-03 requires that debt issuance costs related to a recognized debt liability be presented in the balance sheet as a direct deduction from that debt liability, consistent with the presentation of a debt discount. This presentation is consistent with the guidance in Concepts Statement 6, which states that debt issuance costs are similar to a debt discount and in effect reduce the proceeds of borrowing, thereby increasing the effective interest rate. Concepts Statement 6 further states that debt issuance costs are not assets because they provide no future economic benefit. This new guidance is effective for the Company’s fiscal year ending July 2, 2017 and should be applied retrospectively.

 

In November 2015 the FASB issued ASU No. 2015-17, “Balance Sheet Classification of Deferred Taxes,” which will require entities to present deferred tax assets (“DTAs”) and deferred tax liabilities (“DTLs”) as noncurrent in a classified balance sheet. The ASU simplifies the current guidance (ASC 740-10-45-4), which requires entities to separately present DTAs and DTLs as current and noncurrent in a classified balance sheet. The ASU is effective for the Company’s fiscal year ending July 1, 2018, and interim periods within those annual periods. The FASB decided to allow all entities to early adopt the ASU for financial statements that had not been issued. Therefore, we adopted this ASU at March 27, 2016, and have reclassified all prior periods to be consistent with the requirements outlined in the ASU. The impact of the adoption was to reclassify and net $4.9 million of current deferred tax assets within long-term deferred tax liabilities, as of June 28, 2015.

 

In January 2016, the FASB issued ASU 2016-01, "Financial Instruments – Overall: Recognition and Measurement of Financial Assets and Financial Liabilities." The pronouncement requires equity investments (except those accounted for under the equity method of accounting, or those that result in consolidation of the investee) to be measured at fair value with changes in fair value recognized in net income, requires public business entities to use the exit price notion when measuring the fair value of financial instruments for disclosure purposes, requires separate presentation of financial assets and financial liabilities by measurement category and form of financial asset, and eliminates the requirement for public business entities to disclose the method(s) and significant assumptions used to estimate the fair value that is required to be disclosed for financial instruments measured at amortized cost. These changes become effective for the Company's fiscal year ending June 30, 2019. The adoption is not expected to have a significant impact on the Company’s consolidated financial statements.

 

 
31

 

 

In February 2016, the FASB issued ASU 2016-02, “Leases (Topic 842).” Under this guidance, an entity is required to recognize right-of-use assets and lease liabilities on its balance sheet and disclose key information about leasing arrangements. This guidance offers specific accounting guidance for a lessee, a lessor and sale and leaseback transactions. Lessees and lessors are required to disclose qualitative and quantitative information about leasing arrangements to enable a user of the financial statements to assess the amount, timing and uncertainty of cash flows arising from leases. This guidance is effective for the Company’s fiscal year ending June 28, 2020. The Company is currently evaluating the potential impact of adopting this guidance on our consolidated financial statements.

 

In March 2016 the FASB issued ASU No. 2016-09, “Improvements to Employee Share-Based Payment Accounting.” ASU No. 2016-09 affects all entities that issue share-based payment awards to their employees. ASU No. 2016-09 simplifies several aspects of the accounting for share-based payment transactions, including the income tax consequences, classification of awards as either equity or liabilities, and classification on the statement of cash flows, including recognizing all excess tax benefits and tax deficiencies as income tax expense or benefit in the income statement rather than in additional paid-in capital. ASU No. 2016-09 is effective for the Company’s fiscal year ending July 1, 2018. The Company is currently evaluating the potential impact of adopting this guidance on our consolidated financial statements.

 

Forward Looking Information and Factors that May Affect Future Results

 

Our disclosure and analysis in this report contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements represent the Company’s current expectations or beliefs concerning future events and can generally be identified by the use of statements that include words such as “estimate,” “project,” “believe,” “anticipate,” “intend,” “plan,” “foresee,” “likely,” “will,” “goal,” “target” or similar words or phrases. These forward-looking statements are subject to risks, uncertainties and other factors, many of which are outside of the Company’s control that could cause actual results to differ materially from the results expressed or implied in the forward-looking statements, including:

 

 

the Company’s ability:

 

 

to achieve revenue and profitability;

 

 

to leverage its operating platform and reduce operating expenses;

 

 

to manage the increased seasonality of its business;

 

 

to cost effectively acquire and retain customers;

 

 

to effectively integrate and grow acquired companies, including the recent acquisition of Harry & David;

 

 

to reduce working capital requirements and capital expenditures;

 

 

to compete against existing and new competitors;

 

 

to manage expenses associated with sales and marketing and necessary general and administrative and technology investments; and

 

 

to cost efficiently manage inventories;

 

 

the outcome of contingencies, including legal proceedings in the normal course of business; and

 

 

general consumer sentiment and economic conditions that may affect levels of discretionary customer purchases of the Company’s products.

 

We cannot guarantee that any forward-looking statement will be realized, although we believe we have been prudent in our plans and assumptions. Achievement of future results is subject to risks, uncertainties and inaccurate assumptions. Should known or unknown risks or uncertainties materialize, or should underlying assumptions prove inaccurate, actual results could vary materially from past results and those anticipated, estimated or projected. Investors should bear this in mind as they consider forward-looking statements.

 

 
32

 

 

We undertake no obligation to publicly update forward-looking statements, whether as a result of new information, future events or otherwise. You are advised, however, to consult any further disclosures we make on related subjects in our Forms 10-Q, 8-K and 10-K reports to the Securities and Exchange Commission. Our Annual Report on Form 10-K filing for the fiscal year ended June 28, 2015 listed various important factors that could cause actual results to differ materially from expected and historic results. We note these factors for investors as permitted by the Private Securities Litigation Reform Act of 1995. Readers can find them in Part I, Item 1A, of that filing under the heading “Cautionary Statements Under the Private Securities Litigation Reform Act of 1995”. We incorporate that section of that Form 10-K in this filing and investors should refer to it.

 

 

ITEM 3. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK

 

The Company is exposed to market risk from the effect of interest rate changes and changes in the market values of its investments.

 

Interest Rate Risk

 

The Company’s exposure to market risk for changes in interest rates relates primarily to the Company’s investment of available cash balances and its long-term debt. The Company generally invests its cash and cash equivalents in investment grade corporate and U.S. government securities. Due to the currently low rates of return the Company is receiving on its cash equivalents, the potential for a significant decrease in short-term interest rates is low and, therefore, a further decrease would not have a material impact on the Company’s interest income. Borrowings under the Company’s credit facility bear interest at a variable rate, plus an applicable margin, and therefore expose the Company to market risk for changes in interest rates. The effect of a 50 basis point increase in current interest rates on the Company’s interest expense would be approximately $0.1 million and $0.6 million during the three and nine months ended March 27, 2016.

 

Investment Risk

 

The Company has certain investments in non-marketable equity instruments of private companies. The Company accounts for these investments using either the equity or the cost method. The Company reviews its investments for impairment when events and circumstances indicate that the decline in fair value of such assets below the carrying value is other-than-temporary. The Company’s analysis includes review of recent operating results and trends, recent sales/acquisitions of the investee securities, and other publicly available data. The current global economic climate provides additional uncertainty. Valuations of private companies are inherently more difficult due to the lack of readily available market data. As such, the Company believes that providing information regarding market sensitivities is not practicable.

 

 

ITEM 4. CONTROLS AND PROCEDURES

 

Evaluation of Disclosure Controls and Procedures

 

The Company’s management, with the participation of the Company’s Chief Executive Officer and Chief Financial Officer, has evaluated the effectiveness of the Company’s disclosure controls and procedures, as defined in Rules 13a-15(e) and 15d-15(e) of the Securities Exchange Act of 1934, as of March 27, 2016. Based on that evaluation, the Company’s Chief Executive Officer and Chief Financial Officer concluded that the Company’s disclosure controls and procedures were effective as of March 27, 2016.

 

Changes in Internal Control over Financial Reporting

 

There were no changes in our internal control over financial reporting identified in connection with the Company’s evaluation required by Rules 13a-15(d) or 15d-15(d) of the Securities Exchange Act of 1934 during the quarter ended March 27, 2016, that have materially affected, or are reasonably likely to materially affect, our internal control over financial reporting.

 

 
33

 

 

PART II. – OTHER INFORMATION

 

ITEM 1. LEGAL PROCEEDINGS

 

Legal Proceedings

 

From time to time, the Company is subject to legal proceedings and claims arising in the ordinary course of business:

 

Edible Arrangements:

 

On November 20, 2014, a complaint was filed in the United States District Court for the District of Connecticut by Edible Arrangements LLC and Edible Arrangements International, LLC, alleging that the Company’s use of the terms “Fruit Bouquets,” “Edible,” “Bouquet,” “Edible Fruit Arrangements,” Edible Arrangements,” and “DoFruit” and its use of a six petal pineapple slice design in connection with marketing and selling edible fruit arrangements constitutes trademark infringement, false designation of origin, dilution, and contributory infringement under the federal Lanham Act, 29 USC § 1114 and 1125(a), common law unfair competition, and a violation of the Connecticut Unfair Trade Practices Act, Connecticut General Statutes § 42-110b (a). The Complaint alleges Edible Arrangements has been damaged in the amount of $97,411,000. The Complaint requests a declaratory judgment in favor of Edible Arrangements, an injunction against the Company’s use of the terms and design, an accounting and payment of the Company’s profits from its sale of edible fruit arrangements, a trebling of the Company’s profits from such sales or of any damages sustained by Edible Arrangements, punitive damages, and attorneys’ fees. On November 24, 2014, the Complaint was amended to add a breach of contract claim for use of these terms and the design, based on a contract that had been entered by one of the Company’s remote subsidiaries prior to its acquisition by the Company.

 

On January 29, 2015, the Plaintiffs amended the Complaint to add one of the Company’s subsidiaries and to claim its damages were $ 101,436,000. The Company filed an Answer and a Counterclaim on February 27, 2015. The Answer asserts substantial defenses, including fair use by the Company of generic and descriptive terms, as expressly permitted under the Lanham Act, invalidity of Edible Arrangements’ trademark registrations on grounds of fraud and trademark misuse, lack of exclusive rights on the part of Edible Arrangements, functionality of the claimed design mark, acquiescence, estoppel, and Edible Arrangements’ use of the claimed trademarks in violation of the antitrust laws.

 

The Counterclaim seeks a declaratory judgment of lack of infringement and invalidity of claimed marks, cancellation of Edible Arrangements’ registrations due to its fraud and misuse, genericism, and lack of secondary meaning as to any terms deemed descriptive, and damages in an amount to be determined for violation of the antitrust provisions of the federal Sherman Act and the Connecticut Unfair Trade Practices Act.

 

By Order dated May 4, 2015, the court ordered a phasing of the case and bifurcated the antitrust Counterclaim from the infringement claims. Discovery has begun and is continuing.

 

Edible Arrangements filed a motion to dismiss the Company’s Sherman Act and Connecticut Unfair Trade Practices Act claims. The Company filed its brief in opposition to the motion to dismiss on July 10, 2015. On November 12, 2015, following oral argument before the Court, the Court denied Edible Arrangements’ motion seeking to dismiss the Company’s federal Sherman Act and Connecticut Unfair Trade Practices Act claims.  

 

The Company believes its Counterclaims to the Edible Arrangements’ claims are meritorious and that there are substantial defenses to all of the Edible Arrangements’ claims and expects to defend the claims vigorously.

 

At this time, we are unable to estimate a possible loss or range of possible loss for the aforementioned action for various reasons, including, among others: (i) the damages sought are indeterminate, (ii) the proceeding is in the early stages, and (iii) there is uncertainty as to the outcome of the pending motion. As a result of the foregoing, we have determined that the amount of possible loss or range of loss is not reasonably estimable. However, legal matters are inherently unpredictable and subject to significant uncertainties, some of which may be beyond our control.

 

 
34

 

 

ITEM 1A.  RISK FACTORS.

 

There were no material changes to the Company’s risk factors as discussed in Part 1, Item 1A-Risk Factors in the Company’s Annual Report on Form 10-K for the year ended June 28, 2015.

 

 

ITEM 2. UNREGISTERED SALES OF EQUITY SECURITIES AND USE OF PROCEEDS

 

The Company has a stock repurchase plan through which purchases can be made from time to time in the open market and through privately negotiated transactions, subject to general market conditions. The repurchase program is financed utilizing available cash. In June 2015, the Company’s Board of Directors authorized an increase of $25 million to its stock repurchase plan. As of March 27, 2016, $14.3 million remains authorized under the plan.

 

The following table sets forth, for the months indicated, the Company’s purchase of common stock during the first nine months of fiscal 2016, which includes the period June 29, 2015 through March 27, 2016:

 

 

 

 

 

 

Period

 

 

 

 

Total Number of

Shares

Purchased

 

 

 

 

Average Price

Paid Per

Share (1)

 

 

Total Number of

Shares Purchased

as Part of Publicly

Announced Plans

or Programs

 

Dollar Value of

Shares that May

Yet Be Purchased

Under the Plans or

Programs

(in thousands)

   

(in thousands, except average price paid per share)

   
                 

06/29/15 - 07/26/15

 

69.8

 

$10.40

 

69.8

 

$26,543

07/27/15 - 08/30/15

 

125.0

 

$9.86

 

125.0

 

$25,307

08/31/15 - 09/27/15

 

320.6

 

$8.56

 

320.6

 

$22,554

09/28/15 - 10/25/15

 

137.4

 

$9.50

 

137.4

 

$21,244

10/26/15 - 11/29/15

 

454.5

 

$9.87

 

454.5

 

$16,753

11/30/15 - 12/27/15

 

89.6

 

$7.95

 

89.5

 

$16,039

12/28/15 - 01/31/16

 

90.0

 

$6.92

 

90.0

 

$15,413

02/01/16 - 02/28/16

 

145.0

 

$7.56

 

145.0

 

$14,313

02/29/16 – 03/27/16

 

-

 

-

 

-

 

$14,313

                 

Total

 

1,431.9

 

$9.03

 

1,431.9

   

 

(1) Average price per share excludes commissions and other transaction fees.

  

ITEM 3. DEFAULTS UPON SENIOR SECURITIES

 

Not applicable.

 

ITEM 4. MINE SAFETY DISCLOSURES

 

Not applicable.

 

 

ITEM 5. OTHER INFORMATION

 

None.

 

 
35

 

 

ITEM 6. EXHIBITS

 

 

31.1

Certification of the principal executive officer pursuant to Section 302 of the Sarbanes-Oxley Act of 2002. *

 

31.2

Certification of the principal financial officer pursuant to Section 302 of the Sarbanes-Oxley Act of 2002. *

  32.1 Certifications pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002. *
 

101.INS

XBRL Instance Document

 

101.SCH

XBRL Taxonomy Extension Schema Document

 

101.CAL

XBRL Taxonomy Calculation Linkbase Document

 

101.DEF

XBRL Taxonomy Extension Definition Linkbase Document

 

101.LAB

XBRL Taxonomy Extension Label Document

 

101.PRE

XBRL Taxonomy Definition Presentation Document

 

* Filed herewith.

 

 
36

 

 

SIGNATURES

   

Pursuant to the requirements of the Securities Exchange Act of 1934, the Registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.

 

 

 

1-800-FLOWERS.COM, Inc.     

 

 

(Registrant)

 

 

 

 

 

 

 

 

 

 Date: May 6, 2016  

/s/ James F. McCann

 

  James F. McCann  
  Chief Executive Officer  
  Chairman of the Board of Directors  
  (Principal Executive Officer)     
     
     
Date: May 6, 2016  /s/ William E. Shea  
  William E. Shea  
  Senior Vice President, Treasurer and  
  Chief Financial Officer (Principal  
  Financial and Accounting Officer)  

 

 

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