SECURITIES AND EXCHANGE COMMISSION

                             Washington, D. C. 20549



                                    FORM 8-K
                                 CURRENT REPORT


                     Pursuant to Section 13 or 15(d) of the
                         Securities Exchange Act of 1934


                Date of Report (Date of earliest event reported):
                                  July 26, 2004

                              BELLSOUTH CORPORATION
             (Exact name of registrant as specified in its charter)


              Georgia                1-8607               58-1533433
          (State or other         (Commission           (IRS Employer
          jurisdiction of         File Number)        Identification No.)
           incorporation)


Room 15G03, 1155 Peachtree Street, N. E., Atlanta, Georgia      30309-3610
         (Address of principal executive offices)               (Zip Code)


               Registrant's telephone number, including area code
                                 (404) 249-2000








Item 12.  Results of Operations and Financial Condition

The information in this report, including the Exhibits described below, shall
not be deemed "filed" for purposes of Section 18 of the Securities Exchange Act
of 1934, nor shall they be deemed incorporated by reference in any filing under
the Securities Act of 1933, except as shall be expressly set forth by specific
reference in such filing.

Attached and incorporated herein by reference are:

        (i)   Exhibit 99-a, which is a copy of a press release of BellSouth
              Corporation dated July 26, 2004, reporting the company's financial
              results for the quarter ended June 30, 2004; and

        (ii)  Exhibit 99-b, which is a document entitled "Investor News" that
              contains more detailed information about the recently completed
              quarter.

Non-GAAP Financial Information

To provide clarity, internally and externally, about the most tangible and
relevant measures of our financial performance, we supplement the reporting of
BellSouth's consolidated financial information under GAAP with certain non-GAAP
financial measures, including normalized operating results from continuing
operations, free cash flow from continuing operations and income from continuing
operations before depreciation and amortization margin. This information should
not be considered in isolation or as a substitute for the consolidated (GAAP)
financial information. We believe the presentation of these measures provides
useful information to investors for the following specific reasons:

Normalized Results From Continuing Operations. The presentation of normalized
results from continuing operations enables investors to focus on
period-over-period operating performance, without the impact of significant
non-operational or non-recurring items. Additionally, normalized results include
BellSouth's 40 percent share of Cingular Wireless' revenues and expenses.
Cingular's results are recognized on the equity method for GAAP purposes.
Accordingly, Cingular's results are not included in the revenue, expense, or
operating income line items in the GAAP presentation. The financial results of
Cingular, a joint venture representing our second largest operating segment, are
a critical element of BellSouth's overall financial performance. The inclusion
of Cingular's revenues and expenses on a proportional basis enables investors to
evaluate BellSouth's overall financial performance, including all business
segments.

Normalized results from continuing operations are provided to enhance the user's
overall understanding of the Company's current financial performance and the
Company's prospects for the future. We believe normalized results from
continuing operations are an important measure of our recurring operations
because it excludes items that may not be indicative of our core operating
results, includes items that are core to our operating results not allowed by
GAAP (e.g. Cingular's results) and provides a better baseline for modeling
future earnings expectations. We believe the inclusion of normalized results
from continuing operations provides consistency and comparability in our
financial reporting and is provided in order to enable investors to more
thoroughly evaluate our current performance compared to past performance.

Finally, normalized measures are among the primary indicators management uses in
planning and operating the business. By providing this information to investors
supplementally, investors will be able to evaluate the results of the business
through the eyes of management and assess the fundamental performance of the
business.

Normalized results from continuing operations may exclude (a) events, such as
changes in accounting method, that are generally non-recurring in nature and (b)
material one-time gains or



losses, both of which can distort reported operating results. A complete list of
normalizing items, as well as a full reconciliation of normalized results to
GAAP reporting, are included in the quarterly financial statements that are
attached hereto and are available on the company's Web site,
www.bellsouth.com/investor.

Free Cash Flow. We believe free cash flow provides investors a meaningful
measure of liquidity of the business. It indicates the level of cash the
business is generating from normal continuing operations less capital
reinvestment that is required to continue the operations. Investors can utilize
this measure to make assessments of the viability of the company and as a base
line for valuation of the company. Management monitors operating free cash flow
and makes operating decisions based on its level. We define operating free cash
flow as operating cash flow from continuing operations less capital
expenditures, both of which are taken directly from the statement of cash flows.

Operating Income Before Depreciation and Amortization and Related Margin.
Facility-based telecommunications companies require significant recurring
capital investments that generate large non-cash expense, making operating
income a less meaningful measure of current period business performance and
profitability. We use operating income from continuing operations before
depreciation and amortization, and the related margin, as a measure of
underlying operating performance of the business and to make meaningful
comparisons of different operating periods.

In addition to historical information, this document contains forward-looking
statements regarding events and financial trends. Factors that could affect
future results and could cause actual results to differ materially from those
expressed or implied in the forward-looking statements include: (i) a change in
economic conditions in domestic or international markets where we operate or
have material investments which would affect demand for our services; (ii) the
intensity of competitive activity and its resulting impact on pricing strategies
and new product offerings; (iii) higher than anticipated cash requirements for
investments, new business initiatives and acquisitions; (iv) unfavorable
regulatory actions; (v) currency devaluations and continued economic weakness in
certain international markets in which we operate or have material investments;
and (vi) those factors contained in the Company's periodic reports filed with
the SEC. The forward-looking information in this document is given as of this
date only, and BellSouth assumes no duty to update this information.







                                    SIGNATURE




Pursuant to the requirements of the Securities Exchange Act of 1934, the
registrant has duly caused this report to be signed on its behalf by the
undersigned thereunto duly authorized.




BELLSOUTH CORPORATION


By:   /s/ W. Patrick Shannon
      W. Patrick Shannon
      Vice President - Finance
      July 26, 2004