OXNARD, CA and NEW YORK, NY / ACCESSWIRE / June 10, 2024 / Zeno Media, a leading global radio streaming and adtech provider is proud to announce its exclusive partnership with Lazer Media, a certified minority-owned company and a trailblazer in radio broadcasting, proudly operating 47 radio stations across 20 of the fastest-growing US Hispanic markets.
This strategic collaboration marks a significant milestone in both companies' efforts to enhance content distribution and audience engagement within the US Hispanic media landscape. By leveraging Zeno Media's advanced streaming technology and robust adtech capabilities, Lazer Media aims to enhance the delivery of high-quality content to an even greater audience in the US and worldwide, while maximizing revenue opportunities.
As part of the partnership, Zeno Media will provide Lazer Media with a comprehensive suite of streaming solutions to power its digital audio strategy. This includes live and archived content available through Lazer Media properties, Zeno.FM, Zenoradio, and a soon-to-be-launched Lazer mobile app. Additionally, Lazer Media will leverage Zeno Media's innovative ad insertion technology to optimize advertising placement and monetization strategies, ensuring a seamless and engaging listening experience for audiences while driving revenue growth.
"We are thrilled to partner with Lazer Media as their exclusive streaming and adTech provider," said Morris Berger, CEO of Zeno Media. "Our mission has always been to promote multicultural audio through our platforms and Lazer is an important piece of that landscape. Together, we will unlock new opportunities for audience engagement and revenue generation, in the US and worldwide, strengthening the reach and impact of Hispanic media."
Alfredo Plascencia, owner of Lazer Media, expressed his enthusiasm for the partnership, stating, "For more than 30 years we have had an unwavering commitment to serve our community. Now we can introduce our formats to new markets throughout the West Coast and beyond, entertaining our listeners, and deliver the best potential Hispanic consumer while engaging with the community."
For more information about Zeno Media, please visit zenomedia.com.
For more information about Lazer Media, please visit lazermedia.com.
About Zeno Media: Zeno Media was founded in 2012 with a mission to connect diaspora communities with their favorite audio content.Zeno Media is a trusted global audio partner servicing partners in 100+ countries. From Owned and Operated streaming & podcasting, and monetization and distribution, Zeno Media partners with audio companies of all sizes to provide solutions to achieve their goals.
About Lazer Media: Lazer Media is a prominent media production and distribution company specializing in delivering premium content to Hispanic audiences across California and Nevada. With a network of 47 radio stations in 20 markets, Lazer Media is committed to providing high-quality programming that resonates with local communities while maximizing revenue opportunities for content creators and advertisers.
Media Contact:
Zeno Media
Nikols Latuff
nikols@zenomedia.com
Lazer Media
Chip Ehrhardt
chip@lazermedia.com
SOURCE: Zeno Media
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