The "Crisis & Change Communications Strategies: Best Practices for Today (August 14-28, 2025)" online training has been added to ResearchAndMarkets.com's offering.

Welcome to the Crisis & Change Communications Strategies 3-part virtual certificate series! In today's unpredictable world, communicators are being asked to do more - with less time and higher stakes. Whether you're managing a sudden crisis, navigating organizational transformation, or facing employee resistance, your communication strategy can determine success or failure.

This series is your go-to training for mastering high-impact messaging, stakeholder engagement, and leadership alignment in high-pressure moments.

Gain practical insights from industry experts, exchange ideas with peers, and enhance your communication tools to:

• Respond rapidly and effectively to evolving crises
• Navigate mergers, layoffs, leadership shifts, and restructuring
• Align internal and external messaging under pressure
• Build employee trust during change
• Manage reputational risks across digital channels
• Craft resilient, human-centered communication strategies
• Compare strategies with industry standards

Benefits Of Attending This Virtual Certificate Training Series

• Gain exclusive access to practical presentations featuring real-world crisis and change communication strategies from leading professionals
• Engage in interactive virtual sessions
• Certificate of attendance for CEUs
• Benefit from comprehensive instruction on leading change and managing crises with clarity, speed, and impact
• Opportunity to have your questions answered on navigating organizational disruption, resistance, and reputation risk through expert-led discussions

3 Weekly Sessions:

• Thursday, August 14, 2025: 11:00 AM - 1:30 PM ET
• Thursday, August 21, 2025: 11:00 AM - 1:30 PM ET
• Thursday, August 28, 2025: 11:00 AM - 1:30 PM ET

Who Should Attend:

This event is designed and researched for directors, managers, vice presidents, specialists, officers, project leaders and consultants involved in:

• Crisis Communicators
• Internal Communications
• Corporate Communications
• Employee Communications
• Public Relations
• Digital Communications
• Marketing Communications
• Change Communications
• Executive Communications
• HR Communications
• Brand Communications
• Content Strategy
• Strategic Communications
• Employee Experience
• Digital Employee Experience
• Risk Communicators

Course Agenda:

Session 1: August 14, 2025

• Chairperson's Welcome
  • Amanda Coffee, Communications Consultant - Coffee Communications
• Change That Sticks: Building a Communication Strategy That Guides, Aligns, and Inspires
  • Amanda Coffee, Communications Consultant - Coffee Communications
• Communicating in Chaos
  • Marissa Padilla, Executive Vice President, Communications & Public Affairs - Global Strategy Group
  • Jade Floyd, Executive Vice President, Communications & Public Affairs - Global Strategy Group
• Panel: Leading with Clarity: Communicating Through Organizational Change
  • Moderator: Amanda Coffee, Communications Consultant - Coffee Communications
  • Valerie Cashour Gallagher, Internal Communications - Leukemia & Lymphoma Society
  • Meghann Klein, Senior Director Internal Communications - Mariott International
  • Tricia Taylor, Vice President, Corporate Communications & Change Management - Coca-Cola Bottlers' Sales & Services Company
  • Lindsay Sharifipour, Director, Internal Communications & Corporate Affairs - Amwell
• Parting Thoughts and Q&A!

Session 2: August 21, 2025

• Chairperson's Welcome
  • Amanda Coffee, Communications Consultant - Coffee Communications
• Taking The "Crisis" Out of Crisis Communication When It Matters Most
  • Gary MacNamara, Executive Director Public Safety & Government Affairs - Sacred Heart University
• Merging Minds and Messages: How Discover Keeps Employees Engaged Through Change
  • Jill Mack, Senior Principal, Communication - Discover
• Beyond the Playbook: How One Team Aligned Values and Voices During a Crisis
• Panel: Crisis Communication in Action: Leading with Clarity When It Matters Most
  • Tiffany Goetzinger, Associate Director, Internal Communications - NORC at The University of Chicago
  • Shaheen Solomon, Director of Public Affairs Chief Communications Officer - City of South Fulton
  • Rachel Day, Communications Consultant - Kaiser Permanente
  • Moderator: Amanda Coffee, Communications Consultant - Coffee Communications
  • Sunni Hemingsen, Communications Director - Mayo Clinic
  • Tim Keefe, Director, Internal Communications & Organizational Change Management - Brightspeed
• Q&A and Biggest Take-Aways!

Session 3: August 28, 2025

• Chairperson's Welcome
  • Amanda Coffee, Communications Consultant - Coffee Communications
• Mastering the Art of Communication During Organizational Change
  • Andrea Riggs, Senior Director, Corporate Communications - Society for Human Resource Management (SHRM)
• Communicating Change Compassionately - Keeping Employees Informed, Included, and Engaged
  • Kelly Ziesemer, Organizational Change Consultant - Washington State Department of Labor & Industries
• Trust in Action: Strengthening Culture Through Disruption
• Panel: The New Role of Comms: Building Trust in Uncertain Times
  • Stephanie Brandon, Director, EBS Strategy - FedEx
  • Moderator: Amanda Coffee, Communications Consultant - Coffee Communications
  • Hilary Young, Vice President, Advocacy & Philanthropy - Pioneer Human Services
  • Nick Karoglou, Vice President, Head of Communications & Corporate Affairs - ACI Worldwide
  • Aatif Khan, Director, Ratings Communications - S&P Global Ratings
• Q&A and Biggest Take-Aways!

Speakers

• Gary MacNamara, Executive Director Public Safety & Government Affairs - Sacred Heart University
• Stephanie Brandon, Director, EBS Strategy - FedEx
• Tiffany Goetzinger, Associate Director, Internal Communications - NORC at The University of Chicago
• Rachel Day, Communications Consultant - Kaiser Permanente
• Hilary Young, Vice President, Advocacy & Philanthropy - Pioneer Human Services
• Nick Karoglou, Vice President, Head of Communications & Corporate Affairs - ACI Worldwide
• Kelly Ziesemer, Organizational Change Consultant - Washington State Department of Labor & Industries
• Sunni Hemingsen, Communications Director - Mayo Clinic
• Tim Keefe, Director, Internal Communications & Organizational Change Management - Brightspeed
• Jill Mack, Senior Principal, Communication - Discover
• Valerie Cashour Gallagher, Internal Communications - Leukemia & Lymphoma Society
• Meghann Klein, Senior Director Internal Communications - Mariott International
• Marissa Padilla, Executive Vice President, Communications & Public Affairs - Global Strategy Group
• Jade Floyd, Executive Vice President, Communications & Public Affairs - Global Strategy Group
• Aatif Khan, Director, Ratings Communications - S&P Global Ratings
• Tricia Taylor, Vice President, Corporate Communications & Change Management - Coca-Cola Bottlers' Sales & Services Company
• Amanda Coffee, Communications Consultant - Coffee Communications
• Lindsay Sharifipour, Director, Internal Communications & Corporate Affairs - Amwell

For more information about this conference visit https://www.researchandmarkets.com/r/ttajc8

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