Vince Rea to Retire as President and General Manager after Successful Tenure
The Canadian business of Pittsburgh Paints Company today announced that it will become a stand-alone company. The new entity will be renamed Canadian Industries Limited (CIL), honouring its deep heritage and mission of delivering architectural paint and stain product excellence and innovation to commercial and residential customers across Canada and commencing a new chapter of growth and investment in Canada.
For more than a century, the CIL brand has been trusted by Canadians for quality, innovation and locally made paints that brighten homes and communities from coast to coast. By reviving the legacy CIL name, the business underscores its commitment to Canadian customers, Canadian manufacturing, and a strong, independent future.
“Launching CIL as an independent Canadian company will allow us to move faster, serve customers better, and invest more intentionally in the Canadian market,” said Brian Carson, President and CEO, Pittsburgh Paints Co. “This is about growth and building on the strength of our DULUX®, SICO®, and BETONEL® brands with a renewed focus on what Canadian customers need most.”
CIL also announced that Vince Rea will retire after more than three decades with the Company. Rea has successfully led CIL since 2019, having originally joined the company in 1989. His leadership over the years was critical in strengthening the Canadian business, stewarding its leading brands, and setting the company on a path for future growth as a standalone organization. He is succeeded by Brendan Demler, president and general manager, commercial, and Tim Fisher, president and general manager, retail, who will co-lead the company from it’s Vaughan, Ontario headquarters. In his retirement, Rea will continue to support CIL in an advisory capacity with Carson, Demler and Fisher to ensure a smooth transition with employees and customers.
“Tim and Brendan have been instrumental working in advisory roles this year in generating growth strategies – bringing a wealth of knowledge and fresh ideas to the team as it moves forward. Backed by a committed ownership group and an exceptional team, together they are primed to execute on new store openings and expanded retail and dealer partnerships that will enhance the customer experience,” said Vince Rea, President and General Manager, CIL. Regarding his retirement, Rea said, “When I first joined our organization, we proudly carried the CIL name and the Canadian legacy that came with it. It’s an honour to bring back that legacy and I am excited to support CIL’s next chapter under Tim and Brendan’s leadership.”
“Vince has guided our Canadian business with exemplary leadership, elevating the customer experience and cultivating a high-performing team committed to delivering the right products and exceptional service every day. We are grateful for his years of dedicated service,” said Carson. “He has laid the foundation for Tim and Brendan to build upon as they continue our investment in this incredible organization. We immensely value our Canadian business and have positioned it for its next chapter of growth with the leadership of Brendan and Tim, two excellent executives hand chosen to take CIL forward.”
With the most powerful portfolio of brands in the Canadian market – including Dulux, Sico, and Betonel paints – CIL is Canada’s largest paint company. Proudly manufacturing its products in Canada and employing over 1,500 Canadians, the Company continues to be deeply committed to investing in local communities as it builds for the future.
About Canadian Industries Limited
Serving the domestic market for more than 100 years, Canadian Industries Limited (“CIL”) is the largest manufacturer and distributor of paints and coatings in Canada. Headquartered in Vaughan, Ontario with operations coast-to-coast, CIL’s portfolio includes the industry’s most iconic and respected brands: DULUX® (in Canada), SICO®, and BETONEL®. Products are available at independent retailers, 230+ DULUX® company stores, RONA®, and THE HOME DEPOT®.
About The Pittsburgh Paints Company
With 125 years of product innovation, Pittsburgh Paints Co.’s portfolio includes some of the industry’s most iconic and respected brands: GLIDDEN®, OLYMPIC®, PITTSBURGH PAINTS & STAINS®, LIQUID NAILS®, Manor Hall®, HOMAX®, TRUEFINISH®, MULCO®, and FLOOD®. Products are available at THE HOME DEPOT®, WALMART®, MENARDS®, LOWES®, independent retailers, and 750+ PITTSBURGH PAINTS CO. company stores. Pittsburgh Paints Co.’s headquarters is in Cranberry Township, Pennsylvania, located 20 minutes northeast of Pittsburgh, Pennsylvania. Learn more at pittsburghpaintsco.com and follow us on LinkedIn. #NewNameSameLegacy
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Contacts
Media Contacts:
The Pittsburgh Paints Company
Jamie Altman & Katie Regan
media@kirkpat.com
CIL
Gail Bergman
gbergman@gailbergmanpr.com