DailyFill: News Corp’s Gossip Experiment Blasts Off
January 23, 2009 at 15:34 PM EST
DailyFill , a gossip site in the same vein as TMZ and Perez Hilton, is off to an impressive start. Less than two months after launch, Quantcast is already reporting 1.7 million unique visitors - a figure on par with PopSugar's traffic numbers (though we should note that the Sugar network as a whole sees much more traffic). The site first grabbed attention because it was created by Slingshot Labs , a startup incubator owned by News Corp. The incubator also has ties to MySpace (also a News Corp property), though it is a separate company.
